Bengaluru, February 13, 2025: The fourth edition of the Alliance Literary Festival, organized by Alliance University, Bengaluru, commenced with thought-provoking discussions on Asia’s growing influence in global affairs. Themed The Asian Century, the festival brings together over 120 speakers from 25 countries, celebrating Asian culture, literature, politics, and innovation.
Inaugurating the event, former Union Minister Mani Shankar Aiyar highlighted the shift of global influence from the West to Asia. “The 21st century is poised to become the Asian century, not through domination but through dialogue, not through conquest but through collaboration. It is time for us to reclaim the Asian legacy of innovation, resilience, and intellectual achievement,” he stated.
Aiyar emphasized that the Asian century is not about constructing a new future from scratch but about reviving a rich and shared past. He pointed out that despite its growing influence, Asia lacks a pan-continental framework akin to the European Union. However, he expressed optimism that Asia’s history of collaboration and creativity could pave the way for a more unified future.
Dutch anthropologist Michiel Baas, speaking at the event, underscored the role of speculative fiction and vernacular literature in shaping perspectives on Asia’s future. “To understand the future of the Asian century, we need to read speculative fiction from the Global South and explore vernacular literature, which is increasingly gaining recognition worldwide,” he said.
The festival was also marked by the launch of Suburbian, a new magazine by the MA (Creative Writing) department of Alliance University, unveiled by renowned Japanese authors Asako Yuzuki, Kananko Nishi, and Erika Kobayashi.
Prominent figures participating in the event include Javed Akhtar, celebrated Indian screenwriter and lyricist; Anil Kumble, legendary cricketer; Sanjay Patel, Indian American animator and Oscar nominee; Rajdeep Sardesai, noted journalist; Perumal Murugan, acclaimed author; Aiyyo Shraddha, comedian and internet sensation; and Arun Yogiraj, renowned sculptor.
Abhay G. Chebbi, Pro-Chancellor of Alliance University, highlighted the festival’s mission of fostering intellectual exchange. “This festival offers a dynamic space for learning, dialogue, and discovery, bridging academic insights with real-world relevance,” he said.
Dr. Priestly Shan, Vice-Chancellor of Alliance University, reiterated the institution’s commitment to shaping future global leaders. “The Asian Century is not just a theme but a reflection of Asia’s transformative role in the world. Through this event, we aim to encourage intellectual discourse and collaboration,” he remarked.
The festival, running from February 13–15, 2025, will explore themes such as Asia’s economic growth, the rise of Asian athletes, migration and diaspora, environmental challenges, and Asia’s impact on global education and innovation.
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