Actor & Choreographer Salman Yusuff Khan is now Brand Ambassador of famous Indian clothing Brand Mashroo

Bengaluru March, 2023. Actor & Choreographer Salman Yusuff Khan is now Brand Ambassador of famous Indian clothing Brand Mashroo and it is announced at the event held in their Commercial Street showroom in Bengaluru. Salman is an Indian dancer, actor, choreographer and television judge. He participated in and emerged as winner of Dance India Dance 1. He also participated in Fear Factor: Khatron Ke Khiladi 5 and Jhalak Dikhhla Jaa 9

Mashroo designer clothes cover everything that comes and falls between simplicity and fashion. With a social presence in 30 countries and counting, catering to diversified ethnicities across geographies. Mashroo has surely come a long way in defining the nexus between Modesty & Modernity.

Mashroo: Known for its elegance and class clothing has a distinct space amidst global fashion lovers. While numerous senior fashion designers define fashion as ‘What makes you look good and feel comfortable’, they believe their clothing collection fits perfectly. They at Mashroo Store feel honored in introducing themselves as a team of artisans with an in-depth understanding of Islamic clothing for Complete Family. Mashroo is a globally recognized and accepted brand which manufactures quality thobes for men and boys, Designer Abayas for women and girls and scarves for women. The team Mashroo, with its expertise, has impeccably made an unmatched through its traditionally modern range of thobes and Abayas. Their Vision at Mashroo is strictly follow the blended essence of serenity and modern day requirements in context to apparels.

City Today News – 9341997936

KABZAA STARCAST SPELLBOUNDS AUDIENCES AT NEWLY OPENED CINEPOLIS MULTIPLEX IN BENGALURU

New Delhi, 14th March 2023: Cinépolis, the first international cinema exhibitor in India, today organized an exclusive meet and greet session with the star cast of Kabzaa – Tanya Hope and Shriya Saran at Lulu Mall, Bengaluru. The visit was aimed to promote the upcoming movie “Kabzaa” which is going to release soon across India. 

Movie assimilations in the cinemas have become an imperative aspect to make multiplexes more engaging and interactive, where enthusiastic movie lovers get the opportunity to experience the real ambience of the film beyond the silver screen and red carpets. 

Earlier this month, the company announced the launch of Cinépolis first MACRO XE and VIP at Lulu Mall, Bengaluru. With the strategic move of opening multiplexes at prime locations, launch of its first luxury format in Bengaluru will further strengthen its positioning among its patrons and associates in the premium luxury multiplex industry. 

The launch of its first luxury format multiplex and comes up in its new 11 Screen cinema with 1 Macro XE and 3 VIP Screens. With this launch, Cinepolis has augmented its presence in Bengaluru with 47 screens across 8 properties and consolidated its foothold in South India with 105 screens in 19 properties. This is Cinepolis 2nd MACRO XE after Gurugram and 4th VIP after its success in Thane, Pune, and Kochi.

The new 11- screen property featuring Macro XE and VIP Screens has a total seating capacity of 2053 guests. The cinema is equipped with newer ergonomic seating, full-service Coffee Tree, all digital screens with Real D 3D Technology and DOLBY Atmos to create an impact with mind blowing images, powerful sound and captivating 3D to make the movie going experience truly extra-large. Our Macro XE auditorium is designed from the ground up to offer a larger-than-life experience. The large format screen, larger-than-life audio, large legroom are all part of this experience. Furthermore, red coloured leatherette and curved seating layout in MACRO XE is designed to create an optimal viewing and audio experience no matter where you are seated in the auditorium.

Each element in VIP is designed to give you an experience to remember with plush leatherette couple-seating recliners, a dedicated curated gourmet menu with call button service. Everything at VIP is designed to pamper you while you enjoy your favorite movie. 

Speaking on the launch, Mr. Devang Sampat, CEO, Cinépolis India, said, “We are honored to have the presence of star cast of ‘Kabzaa’ and joining us for the meet & greet session at one of our most iconic properties in the heart of Bengaluru, Cinépolis, Lulu Mall. We at Cinépolis, choose the best possible way to captivate our patrons through various engaging initiatives. It brings us immense pleasure to bring first MACRO XE and VIP in Bengaluru and it is the dynamism of these markets and evolving demand from audiences that enables us in bringing innovations and world class cinematic experiences to every part of the country. With the great movie line up and rising demand from movie connoisseurs, we are confident that Bengaluru audience will enjoy our new multiplex for a holistic cinema experience.”

He further added, “We are certain that the discerning patrons here in Bengaluru and in other markets will enjoy our home-grown format and our efforts. Of course, none of this would have been possible without the support of the Lulu Malls team. The developer has been extremely supportive throughout and we look forward to collaborating with them on future projects.”  

Kiran Puthran  General Manager Lulu Mall Bangalore said, “We are so delighted to host the star cast of Kabzaa at the newly launched world-class cinema chain – Cinépolis now being part of Lulu Mall, Bengaluru. The Lulu mall is situated in the most premium location, and we associate with the best of the brands in the business. We believe that Cinépolis, with its brand-new design architecture is a true complement to the mall and we look forward to an entertaining journey ahead.”

Cinépolis India has created a strong footprint across 62 Indian cities with strong presence in major metros: Delhi, Mumbai, Kolkata, Hyderabad and Bengaluru. Cinépolis extends a contemporary approach which seamlessly weaves the entire range of cherry-picked cinema formats from across the world under one roof offering an unmatched experience to all movie patrons.

City Today News – 9341997936

Cepheid announces the launch of its first manufacturing unit in India

  • The facility has been set up to manufacture tuberculosis testing cartridges 
  • Through this investment the company hopes to aid India in its goal of eradicating tuberculosis by 2025 
Photo Caption – Laurant Bellon, Sr VP global Operations, Cepheid Global along with Dr K Sudhakar, Dr K. Sudhakar, Hon. Minister for Health & Family Welfare and Medical Education, Govt. of Karnataka signing the TB cartridges

Bengaluru, 14 March 2023: Cepheid, a leading global molecular diagnostics company, today announced the launch of their first manufacturing unit in India at Mahadeva Kodigehalli, Bengaluru. The 77,000 square-foot facility will manufacture the company’s industry-leading Xpert® tuberculosis testing cartridges for India and other countries.  

The facility was inaugurated by Dr K. Sudhakar, Hon. Minister for Health & Family Welfare and Medical Education, Govt. of Karnataka, and Mr Laurent Bellon, Senior Vice President, Operations, Cepheid USA in the presence of Mr. Srinath Venkatesh, President, Danaher India and Mr. Ravikumar Venkataraman, Vice President, Danaher India Development Center.

The launch of the new manufacturing unit in India represents a significant milestone for Cepheid, as it strengthens the company’s commitment to providing accessible and high-quality molecular diagnostic solutions to health care providers and patients in the region. 

Speaking on the occasion, Dr K Sudhakar, Hon. Minister for Health & Family Welfare and Medical Education, Government of Karnataka, “I would like to congratulate and thank Cepheid for choosing Karnataka for setting up its first manufacturing facility in South Asia. The CBNAAT device manufacturing unit will also strengthen the Hon. Prime Minister Narendra Modi’s vision of making India Tuberculosis free by 2025.”

Commenting on the milestone, Laurent Bellon, Senior Vice President, Operations, Cepheid USA, said, “We are thrilled to announce the launch of our first manufacturing unit in India. The Make in India program represents our vision of furthering India’s growth and development in the molecular diagnostic ecosystem. We are proud to be a critical partner in the country’s efforts to improve healthcare outcomes and eliminate TB. This new manufacturing facility illustrates our strong commitment to India.” 

The Cepheid manufacturing project in India was initiated in 2018 to support the dynamic India market. In line with the Government of India’s “Make in India” policy, the local manufacturing of components will make Cepheid’s MTB kits more accessible while strengthening the broader molecular diagnostics production capabilities in the country. 

“We are proud to contribute to India’s long-term sustainability goals and help eradicate TB by 2025”, said Jai Shankar Krishnan, President – High Growth Markets, Danaher Corporation. “This initiative is driven by our honorable Prime Minister Shri. Narendra Modi. Towards this cause and Danaher’s commitment to India, we are excited to leverage the “Make in India” initiative by opening a manufacturing site in Bangalore for Cepheid that will help more than 10 million Indian population to be tested for TB along with other tropical diseases.”

Cepheid has almost 50,000 GeneXpert® Systems installed globally, including systems across 35 states and union territories in India.

“The manufacturing site provides a fantastic Gemba for our product developers – understanding how our products are built helps us design next generation products,” stated Venkataraman Ravikumar, Vice President, India Development Center. “And for the manufacturing teams, India Development Center (IDC) provides a window into future products and solutions that are anticipated in the market.”Cepheid is the molecular diagnostic provider of choice in every one of the 30 high burden TB countries (as defined by WHO). The Cepheid GeneXpert® system and Xpert® test cartridges are a flexible testing platform that can deliver accurate and fast results that are simple to operates, where they are needed – from the lab to the point of care.

City Today News – 9341996835

Sai Silks (Kalamandir) opens its 54th store and third flagship ‘Kalamandir’ store in Bengaluru

• Sai Silks now has 54 stores across all formats in across South India
• Renowned actor Kichcha Sudeepa inaugurated the 10,000 sq. ft. store located at Kalyan Nagar

Bengaluru, March 10, 2023: Sai Silks (Kalamandir) Limited (Sai Silks or SSKL), one of the leading retailers of ethnic apparel, particularly sarees, in South India in terms of revenue and profit after tax, as per a Technopak report, launched its 54th store in India, which is also third ‘Kalamandir’ store in Bengaluru, Karnataka.

The new SSKL store, which operates under the brand name ‘Kalamandir’, has an area of more than 10,000 sq. ft. spread across four floors and is located at Kalyan Nagar in Bengaluru. The store offers different variety of contemporary sarees, such as Tusser, Silk, Kota, Kora, Khadi, Georgette, Cotton and Matka.

SSKL’s stores are focussed on spreading India’s vibrant culture, traditions and heritage by offering a diverse range of products which includes various types of ultra-premium and premium sarees and ethnic wear, including value fashion products. The premium ethnic silk sarees and handlooms targets, inter alia, wedding and occasional wear. The products in Kalamandir format stores retail in the range of approximately Rs. 1,000 to Rs. 1,00,000.

Mr. Nagakanaka Durga Prasad Chalavadi, Managing Director, Sai Silks (Kalamandir), said, “Sai Silks is continually being recognised as being an ethnic fashion authority with our diverse offerings including ultra-premium and premium sarees as we believe in celebrating all of life’s grand moments in style. We are delighted to open our third ‘Kalamandir’ store in Bengaluru, Karnataka and it showcases our strength of delivering high value experience for our customers. The new store offers our customers different range of contemporary sarees.”

Mr. Chalavadi added, “Our endeavour has been to open stores in the same city to efficiently manage stores and inventory, and to tap the purchasing power of customers with a cluster-based model. The Kalamandir stores provide a unique experience and customer service, which combined with our inventory and variety of SKUs that we offer, it enables us to attract and retain a growing customer base.”
Renowned actor Kichcha Sudeepa graced the store inauguration ceremony with his presence. Commenting on the occasion, actor Kichcha Sudeepa said, “It’s very exciting to launch Sai Silks’ third ‘Kalamandir’ format store in Bengaluru. Sai Silks’ expertise, focus on innovative designs provides the inspiration to go out in style and enjoy life’s precious moments. The firms focus on quality, customer service, product range is unique and strengthens its brand recognition and enhances customer loyalty.”

Kalamandir was established in 2005 with the first store opening in Ameerpet, Hyderabad in Telangana and was marketed as the ‘Symbol of the South’ for its product offerings, affordability and brand equity.

The Kalamandir stores provide contemporary sarees targeting the middle-class and upper-middle class customers. Kalamandir sarees are intricately woven by a team of weavers, artisans and designers to ensure that each piece is of top quality, and that the brand’s vision is carried out seamlessly.

Sai Silks has four store formats including Kalamandir, Kancheepuram VaraMahalakshmi Silks, Mandir, and KLM Fashion Mall, with products for various segments including premium ethnic fashion, ethnic fashion for middle income and value-fashion across various price points, thereby catering to customers across all market segments.

City Today News – 9341997936

BYD India Inaugurates its 3rd Passenger Vehicle Showroom in Bengaluru

  • India’s First Sporty Born E-SUV is now available starting from INR 33.99 Lakhs (All India, Ex-showroom)

Bengaluru, India – The world’s leading new energy vehicle manufacturer BYD today inaugurated its third passenger vehicle showroom in Bengaluru, Karnataka. The showroom is run and managed by VST Group.

The showroom was inaugurated by Mr.Arun Surendra, MD VST Group and Mr. Sanjay Gopalakrishnan, Senior Vice President of Electric Passenger Vehicle Business, BYD India, in the presence of senior officials of BYD India, VST Group and customers. 

VST-BYD located in Cunningham Road of Central Bangalore, will provide access to BYD’s pure electric vehicles with high-quality services for its consumers in Karnataka. With over eight decades of experience in the automobile industry, VST Group has extensive reach with its business covering the state of Karnataka and is one of South India’s leading private automobile business groups. 

Spread across 2759 square feet, the showroom is equipped to offer customers best in-store experience and aftersales support. 

Mr. Sanjay Gopalakrishnan, Senior Vice President of Electric Passenger Vehicle Business, BYD India, said, “We are delighted to inaugurate our third passenger car dealership in Bengaluru with VST Group, which will help us to reach wider target audience in Karnataka. With more citizens opting for electric vehicles, Bengaluru has seen an escalation in demand for public EV charging points in the recent past. The opening of third dealership in the city within the short span of time resonates our commitment to our customers and contributing towards a zero-pollution environment for the future generation.”

Speaking on the occasion Mr. Arun Surendra MD of VST Group said, “We are thrilled to associate with BYD India and extend our association in the state of Karnataka with our first BYD showroom launch in Bengaluru. We have been witnessing an overwhelming response for the electric vehicles in the city and are sure to make an impact with BYD’s increasing presence in the state. Also, we always strive to shadow our customers opting for sustainable drive towards better world for tomorrow.” 

BYD India aims to expand to 53+ showrooms by the end of 2023. BYD will continue to leverage technological innovations for a better life, promote sustainable development of society, and implement its “Cool the Earth by 1°C” initiative.

City Today News – 9341997936