Bharti Airtel Partners with Perplexity to Offer ₹17,000 AI Tool Free for All Customers

Posted on by City Today News (City today.media)

Airtel Partners with Perplexity to Offer AI-Powered Perplexity Pro Subscription Free to 360 Million Customers

Bengaluru, July 17, 2025: Bharti Airtel, one of India’s leading telecommunications providers, has entered into a strategic partnership with AI-driven search platform Perplexity to offer a complimentary one-year subscription of Perplexity Pro to all its 360 million customers across mobile, broadband, and DTH services.

Perplexity is an advanced AI-powered search and answer engine that delivers real-time, reliable, and research-backed responses in a conversational format—transforming conventional web searches into clear, direct answers. The Perplexity Pro version, priced at ₹17,000 annually, offers enhanced capabilities such as access to premium AI models (including GPT-4.1 and Claude), more daily Pro searches, in-depth research features, image generation, file uploads with analysis, and tools like Perplexity Labs to bring creative ideas to life.

All Airtel customers can now access these premium features for free by signing in through the Airtel Thanks app.

Gopal Vittal, Vice Chairman and Managing Director of Bharti Airtel, said, “We are excited to bring Perplexity Pro to our customers at no extra cost. This partnership marks a first-of-its-kind Gen-AI collaboration in India’s telecom sector and underscores our commitment to empowering users with cutting-edge digital tools that make their lives easier and more productive.”



Aravind Srinivas, Co-founder and CEO of Perplexity, added, “Our collaboration with Airtel is an incredible opportunity to bring powerful, professional-grade AI to millions across India. Whether you’re a student, a professional, or a homemaker, Perplexity Pro simplifies how you search, learn, and get things done.”



Use-case scenarios illustrate how transformative this offering can be:

A student in Rajkot can use the tool for structured research and academic writing.

A homemaker in Kanyakumari can receive precise, real-time support for day-to-day tasks and decisions.

A professional planning a family trip can generate a customized itinerary within seconds by entering basic preferences like time, budget, and activities.


This exclusive partnership represents Perplexity’s first collaboration with an Indian telecom company and signals a new era of AI accessibility for the general public.

*Offer valid for 12 months. Subscription value based on current global pricing of Perplexity Pro. Terms and conditions apply.

City Today News 9341997936

Kushal’s Fashion Jewellery Scales New Heights, Launches 100th Store with Nushrratt Bharuccha

Posted on by City Today News (City today.media)

Kushal’s Fashion Jewellery Crosses 100 Stores, Targets 150 Outlets by FY-End

Bollywood Actress Nushrratt Bharuccha Inaugurates 100th Store in Bengaluru

Bengaluru, July 16, 2025:
Kushal’s Fashion Jewellery, a prominent name in India’s fashion and silver jewellery segment, has achieved a major milestone by launching its 100th store in the country. The landmark outlet, located at Nexus Koramangala Mall in Bengaluru, was inaugurated by Bollywood actress Nushrratt Bharuccha, marking nearly 20 years of the brand’s presence in the Indian market.

Rapid Expansion Plans Ahead

Following the 100-store feat, the brand has announced aggressive expansion plans — aiming to open 150 stores by the end of this financial year. Kushal’s is also targeting 300 stores nationwide over the next three years, with a focus on strengthening its presence across Tier 1, 2, and 3 cities.

Blending Tradition with Modern Elegance

Since its inception in 2006, Kushal’s has grown into a household name, offering over 10,000 unique designs in antique, kundan, zircon, temple jewellery, and 92.5 BIS-hallmarked sterling silver. With collections that cater to weddings, festive occasions, workwear, and daily use, the brand continues to appeal to women seeking style and sophistication.

Their ongoing focus includes innovation in plating technologies and the expansion of their “Elevated Everyday” line, ensuring both variety and premium quality across products.

Celebrating Trust and Growth

Speaking at the event, Manish Gulechha, Co-founder of Kushal’s Fashion Jewellery, said, “Reaching the 100-store mark is an emotional and proud moment for us. From a single vision in 2006 to becoming a trusted brand among women across India, this milestone is a testament to our team’s commitment and the trust our customers have placed in us.”



Actress Nushrratt Bharuccha added, “I’ve always admired Kushal’s for its graceful and versatile designs. Whether for a special celebration or everyday elegance, they have something for every occasion. I’m thrilled to be part of this celebration.”



Pan-India Presence and Omnichannel Growth

With a solid presence across South India—including Karnataka, Tamil Nadu, Telangana, Andhra Pradesh, and Kerala—Kushal’s has expanded rapidly into markets like Mumbai, Chandigarh, Pune, Lucknow, Bhopal, and Guwahati.

Complementing its physical growth, the brand continues to enhance its omnichannel strategy through its e-commerce website (kushals.com), mobile app, and active social media channels, ensuring a seamless shopping experience across platforms.

With this milestone, Kushal’s continues to position itself as a leading force in making premium fashion jewellery accessible to women across India.

City Today News 9341997936

ಶಾರುಖ್ ಖಾನ್ ಸನ್‌ಫೀಸ್ಟ್ ವೌಜರ್ಸ್‌ನ ಹೊಸ ರಾಯಭಾರಿ‘ಇಸ್ಕೆ ಹರ್ ಬೈಟ್ ಮೇ ಹೈ ವಾವ್!’ ಟ್ಯಾಗ್‌ಲೈನ್‌ನೊಂದಿಗೆ ಪ್ರಚಾರ ಅಭಿಯಾನ ಆರಂಭ

Posted on by City Today News (City today.media)

ಬೆಂಗಳೂರು, ಜುಲೈ 16:
ಐಟಿಸಿ ಸನ್‌ಫೀಸ್ಟ್ ತನ್ನ ಹೊಸ ಕ್ರಾಕರ್ಸ್ ಉತ್ಪನ್ನ ಶ್ರೇಣಿಯಾದ ‘ವೌಜರ್ಸ್’ ಗೆ ಬಾಲಿವುಡ್ ಸೂಪರ್‌ಸ್ಟಾರ್ ಶಾರುಖ್ ಖಾನ್ ಅವರನ್ನು ರಾಯಭಾರಿಯಾಗಿ ನೇಮಕ ಮಾಡಿದೆ. ಈ ಪ್ರಯುಕ್ತ ಶಾರುಖ್ ತಮ್ಮ ಅನುಭವಗಳನ್ನು ಹಂಚಿಕೊಂಡಿದ್ದಾರೆ.

ಸನ್‌ಫೀಸ್ಟ್ ವೌಜರ್ಸ್‌ ಆಗಸ್ಟ್ ವಿಭಾಗದಲ್ಲಿ ವಿಭಿನ್ನವಾದ ಸಂವೇದನಾತ್ಮಕ ಅನುಭವ ನೀಡುವ ಕ್ರಾಕರ್ ಆಗಿದ್ದು, ಸಮೃದ್ಧ, ಧೈರ್ಯಶಾಲಿ ಹಾಗೂ ಚೀಸ್ ರುಚಿಯಿಂದ ಪರಿಪೂರ್ಣವಾಗಿದೆ. ಈ ಕ್ರಾಕರ್ ವಿಶಿಷ್ಟವಾದ 14-ಪದರದ ವಿನ್ಯಾಸ ಹೊಂದಿದ್ದು, ಚೀಸ್ ಮತ್ತು ಕ್ರಂಚ್‌ನ ಅದ್ಭುತ ಸಂಯೋಜನೆಯನ್ನು ನೀಡುತ್ತದೆ. ಪ್ರತಿಯೊಂದು ಬೈಟ್‌ ತಲ್ಲೀನಗೊಳಿಸುವ, ರುಚಿಕರವಾದ ಅನುಭವವನ್ನು ನೀಡುತ್ತದೆ.

ಶಾರುಖ್ ಖಾನ್‌ನ ಪಾತ್ರ:
ಬ್ರ್ಯಾಂಡ್ ತನ್ನ ಇಮೇಜ್ ಬಲಪಡಿಸಲು ಮತ್ತು ತಿನ್ನುವ ಸಮಯದ ಆಯ್ಕೆಯಾಗಿ ಗುರುತಿಸಿಕೊಳ್ಳಲು ಶಾರುಖ್ ಖಾನ್ ಅವರ ಖ್ಯಾತಿ ಹಾಗೂ ಜನಮನದಲ್ಲಿ ಅವರೊಂದಿಗೆ ಇರುವ ಭಾವನಾತ್ಮಕ ಸಂಪರ್ಕವನ್ನು ಬಳಸಿಕೊಳ್ಳುತ್ತಿದೆ. ಅವರ ವಿಶಿಷ್ಟ ವರ್ಚಸ್ಸು ಬ್ರ್ಯಾಂಡ್‌ನ ರೋಮಾಂಚಕ ವ್ಯಕ್ತಿತ್ವದೊಂದಿಗೆ ಹೊಂದಿಕೆಯಾಗುತ್ತದೆ.

ಹೊಸ ಜಾಹೀರಾತು ಮತ್ತು ಡಿಜಿಟಲ್ ಪ್ರಚಾರ:
ಈ ಹೊಸ ಹಂತವನ್ನು ಗುರುತಿಸಲು, ಸನ್‌ಫೀಸ್ಟ್ ಶಾರುಖ್ ಖಾನ್ ಅಭಿನಯಿಸುವ ಹೊಸ ಟಿವಿ ಜಾಹೀರಾತು ಬಿಡುಗಡೆ ಮಾಡಿದೆ. ಈ ಜಾಹೀರಾತಿನಲ್ಲಿ ಅವರು ತಮ್ಮ ವೈಶಿಷ್ಟ್ಯಪೂರ್ಣ ಶೈಲಿಯಲ್ಲಿ ‘ವೌಜರ್ಸ್’ ಕ್ರಾಕರ್‌ಗಳ ರುಚಿಯನ್ನು ಜೀವಂತವಾಗಿ ಚಿತ್ರಿಸುತ್ತಾರೆ. ಓಗಿಲ್ವಿ ಸಂಸ್ಥೆಯ ಪರಿಕಲ್ಪನೆಯ ‘ಇಸ್ಕೆ ಹರ್ ಬೈಟ್ ಮೇ ಹೈ ವಾವ್!’ ಎಂಬ ಟ್ಯಾಗ್‌ಲೈನ್ ಈ ಉತ್ಪನ್ನದ ವೈಶಿಷ್ಟ್ಯತೆ ಮತ್ತು ಅದ್ಭುತತೆಯನ್ನು ಬಹಿರಂಗಪಡಿಸುತ್ತದೆ. ಈ ಪ್ರಚಾರ ಅಭಿಯಾನವನ್ನು ಎಲ್ಲ ಡಿಜಿಟಲ್ ವೇದಿಕೆಗಳಲ್ಲಿ ವ್ಯಾಪಕವಾಗಿ ವಿಸ್ತರಿಸಲಾಗುತ್ತಿದೆ.

ಐಟಿಸಿ ಪ್ರತಿಕ್ರಿಯೆ:
ಐಟಿಸಿ ಲಿಮಿಟೆಡ್‌ನ ಫುಡ್ಸ್ ಡಿವಿಷನ್‌ನ ಬಿಸ್ಕತ್ತುಗಳು ಮತ್ತು ಕೇಕ್ ವಿಭಾಗದ ಮುಖ್ಯ ಕಾರ್ಯಾಚರಣಾ ಅಧಿಕಾರಿ ಅಲಿ ಹ್ಯಾರಿಸ್ ಶೇರ್ ಅವರು ಮಾತನಾಡಿ, “ಸನ್‌ಫೀಸ್ಟ್ ವೌಜರ್ಸ್ ಕೇವಲ ಕ್ರಾಕರ್ ಅಲ್ಲ; ಇದು ಚೀಸ್ ಮತ್ತು ಕ್ರಂಚ್‌ನ ಸಮ್ಮಿಲನದಿಂದಾದ ವಿಶಿಷ್ಟ ಅನುಭವ. ಈ ‘ವಾವ್’ ಅಂಶವನ್ನು ಪ್ರತಿನಿಧಿಸಲು ಶಾರುಖ್ ಖಾನ್‌ಗಿಂತ ಉತ್ತಮ ಆಯ್ಕೆ ಇನ್ನಿಲ್ಲ. ಅವರ ಧೈರ್ಯಶಾಲಿ ವ್ಯಕ್ತಿತ್ವ ಈ ಉತ್ಪನ್ನದ ರುಚಿಯುಳ್ಳ ವೈಶಿಷ್ಟ್ಯತೆಯೊಂದಿಗೆ ಸುಸಂಗತವಾಗಿದೆ.”ಎಂದರು.


ಸನ್‌ಫೀಸ್ಟ್ ವೌಜರ್ಸ್ ಹೊಸ ಶೈಲಿ, ಹೊಸ ರುಚಿಯೊಂದಿಗೆ ಗ್ರಾಹಕರ ಹೃದಯ ಗೆಲ್ಲಲು ಸಜ್ಜಾಗಿದೆ. ಶಾರುಖ್ ಖಾನ್‌ ಅವರೊಂದಿಗೆ ಮೈತ್ರಿ ಮಾಡಿ ಬ್ರ್ಯಾಂಡ್ ತನ್ನ ‘ವಾವ್ ಫ್ಯಾಕ್ಟರ್’ ಅನ್ನು ಮತ್ತಷ್ಟು ಬಲಪಡಿಸಿದೆ.

City Today News 9341997936

Paradise Brings India’s Kebab Heritage to Bangalore with First-Ever Festival

Posted on by City Today News (City today.media)

City’s First Authentic Kebab Fest Begins Today

Bangalore, July 16, 2025:
Paradise Food Court Pvt. Ltd., the iconic culinary brand celebrated for its Hyderabadi delicacies, has launched its maiden Kebab Festival in Bangalore, offering food lovers a rare opportunity to indulge in India’s finest kebabs—all under one roof.



Kebabs from Across India Under One Roof

From the Zafrani Kalmi Kebab of Jammu & Kashmir to Salem Chicken Tikka from Tamil Nadu, and Reshmi Malai Kebab from Madhya Pradesh, the festival showcases regional specialties from across India. The menu also includes Bhuna Chicken Tikka from Uttar Pradesh and Nilgiri Chicken Tikka—bringing rich, authentic flavors to the city.


Delight for Vegetarians Too

Vegetarian connoisseurs aren’t left behind, with regional favorites like Thecha Paneer Tikka from Maharashtra and Mathania Paneer Tikka from Rajasthan adding spice and variety to the line-up.


Festival Available Across All Bangalore Outlets

The kebab offerings are available at all Paradise outlets in Bangalore for dine-in, takeaway, and delivery through major food delivery platforms—making it easily accessible to all.


Maintaining Decades of Culinary Excellence

Mr. Robinder Singh, COO of Paradise Food Court Pvt. Ltd., said:
“For over 70 years, Paradise has stood for trust, authenticity, and hygiene. With this festival, we aim to bring India’s diverse kebab culture to Bangalore in the most delicious and safe way possible.”



Crafted with Care and Culinary Precision

Mr. Swatantra Gautam, Vice President – Culinary, emphasized:
“Our chefs follow strict quality standards and authentic recipes to ensure that each kebab served stays true to its origin and taste.”



Award-Winning Legacy of Paradise

Paradise has earned national acclaim with multiple awards, including:

Limca Book of Records for most biryanis served in a year (7 million in 2017, over 9 million in 2018)

Best Biryani Restaurant – Asia Food Congress

Golden Spoon Award – India Food Forum

Recognitions from GHMC, Times Food Awards, Telangana State Hotels Association, and more.


A Must-Visit Kebab Experience for Bangalore Foodies

With its grand entry into Bangalore’s food scene, the Paradise Kebab Festival promises a celebration of taste, tradition, and regional richness—making it a can’t-miss event for kebab lovers across the city.

City Today News 9341997936

Grand Celebration of Shri Madh Jayatirtha’s Aradhana Mahotsava

Posted on by City Today News (City today.media)

Bengaluru, July 16:
The Aradhana Mahotsava of Shri Madh Jayatirtha was celebrated with great devotion and grandeur at the Nanjanagudu Shri Raghavendra Swamy Mata located in Jayanagar 5th Block. The event was organized under the guidance of His Holiness Shri 1008 Shri Subudhendra Teertha Swamiji, and led by the senior administrator of the Mata, Sri R.K. Vadindraacharya.

As part of the celebrations, a special Pallakki Utsava (palanquin procession) was conducted, along with recitations from the Sudha Granthas, devotional bhajans dedicated to Lord Hari, and a spiritual discourse (pravachana) delivered by scholar Sri Sushilendraacharya, informed senior priest Sri Nandakishore Acharya.

Devotees participated in the rituals with deep devotion, received Maha Mangalarati and prasada, and sought the divine blessings of Shri Madh Jayatirtha, also revered as Shri Teekakritpada.

City Today News 9341997936