Piaggio India launches the New Range of Superbikes including Aprilia RS 660, Tuono 660, Aprilia RSV4, Tuono V4

*The new Aprilia 660 range to create new segment of motorbikes in India along the flagship Aprilia RSV4 and Aprilia Tuono V4.
*The iconic Moto Guzzi completing 100 years is also presenting interesting V85 TT bike.
*The bikes will be available for customers across all the Motoplex dealerships in the country
*All the bikes are in compliance with the latest regulatory standards.

Bangalore 2nd September 2021: Piaggio India, 100% subsidiary of the Italian Piaggio Group and the manufacturer of the emblematic Vespa and Aprilia range of two wheelers, today announced the launch of a series of superbikes in India, these include the much awaited RS 660, Tuono 660, RSV4, Tuono V4 and also Moto Guzzi V85 TT. The all new range of bikes which are in compliance with latest regulatory standards are available across all Motoplex dealerships in India at attractive prices. The all new Aprilia RS 660 and Tuono 660 are priced at INR 13,39,000 and INR 13,09,000 ex showroom respectively. The RSV4 and Tuono V4 are priced at INR 23,69,000 and 20,66,000 ex showroom respectively. The Moto Guzzi V85 TT is priced at INR 15,40,000 ex showroom only.

The Aprilia brand has long been renowned for its innovation and distinctive character. RS 660 incorporates its sporty personality and stunning contemporary lines which brings the winning Aprilia track experience to the road. Its unique design shapes a lightweight, compact bike with sleek, agile volumes. Delivering stability at high speeds, it is all about creating an exemplary riding experience. The new twin-cylinder 660 cc with a 100 hp and incredibly high torque delivers lively, responsive performance in all conditions and is Euro 5 compliant. The all new RS 660 highlights the new Aprilia design and young, dynamic personality of the bike and offers Apex black, Lava red and Acid gold colors. Aprilia RS 660 is immediately recognizable and rewrites the rule book for dynamic, modern sports bikes. Fundamentally innovative, purposeful and sophisticated, the new gem from Aprilia is endowed with a triple headlight and lines that speak the language of Aprilia sports bikes The triple headlight element has been a characteristic of high performance and ultra-advanced Aprilia bikes since 1998 with the début of the RSV Mille, the first super sport bike in the Superbike category from the Noale-based manufacturer. It was a true aesthetic revolution which was present on all the flagship Aprilias, even “marking” an extraordinary bike like the RSV4, and which was adopted by the spectacular Tuono V4. Aprilia RS660 was originally developed with racing philosophy and then fine-tuned for the road, this bike sports the APRC system (Aprilia Performance Ride Control) which is an advanced electronic control solution, This advanced inertial six-axis navigation system uses internal gyroscopes and acceleration sensors to understand the engine’s status as it relates to the road in real time and provide instant adjustments to help improve performance and safety. It is a total package designed to ensure safety on roads and improved performance on the track

The new generation of a versatile sport bike, Tuono 660 is a biproduct of the amalgamation of the legendary Tuono V4 with the advanced technologies of the RS 660. Fun, easy and a heartbreaker on the aesthetics front, its potent combination of power and extraordinary lightness delivers a truly breathtaking and unique riding experience. Aprilia Tuono 660 boasts an incredible power to weight ratio, Tuono 660 stands as a record breaker in its category and makes it accessible sport bike suitable for any rider both on road and on the track. The diecast aluminum frame and swing arm make for a truly glorious structure. The latest generation fast and lightweight twin-cylinder facing engine comes courtesy of the mighty Aprilia V4. Tuono 660 bears all the hallmarks that one would expect of an Aprilia sport bike with sleek compact dimensions that highlight its dynamic nature. Available in concept black, iridium grey and a rather special acidic gold the new Tuono 660 is setting new standards of style and aesthetics in the motorcycling world.

Commenting on the occasion, Mr. Diego Graffi, Chairman and Managing Director, Piaggio India said “We at Piaggio India are pleased and enthused to introduce the much-awaited series of superbikes in India. The newly launched superbikes have wowed and attracted a massive following in India and all over the world. Keeping in mind the evolving lifestyle of the Indian consumer, we aim to offer them new riding experience which would amaze them.”

Commenting on the occasion, Mr. Sudhanshu Agrawal, Head 2 Wheeler Business, Piaggio India said “Motorbikes is a flagship representation of Aprilia and we are proud to facilitate the Aprilia fans in India to experience new technologies from brand Aprilia, our network of Motoplexes are always excited and geared up to fulfill the requirements of aprilia fans who are looking forward to the new Aprilia experience.

The flagship product from the house of Aprilia, the Aprilia RSV4. Aimed to deliver the racing experience from Aprilia with its best performance and advanced technical features. Aprilia RSV4 1100 boasts exceptional performance with APRC system (Aprilia Performance Ride Control) combined with a racing frame and suspension and a series of first-rate electronic controls, added to which is the semi-active suspension.

The Aprilia Tuono V4 continues to raise the bar in the Hyper naked category with never-before-seen levels of performance and sophistication, the result of Aprilia know-how and the unrivalled experience of the riders of this class of bike, that delivers sheer joy on the road and track alike. It’s little wonder it has been described as “the most extraordinary sports bike you can buy, with performance and finishes second to none”.

Sleek, practical and sporting the famous Moto Guzzi style, the V85 TT is the perfect companion, either for everyday commute or intrepid adventures. Its 853CC engine with greater torque in low and medium speeds delivers a performance that is more powerful and thrilling than ever. V85 TT comes with stunning tubeless wheels and striking new graphics that show off every curve of the bike. The bodywork is set off to perfection by the grey of the chassis and bold graphic accents on the fuel tank and side panels. The exclusive livery of the standard version flaunts a striking red frame, two-tone components and a Skai suede effect saddle with double stitched borders and a Moto Guzzi logo in grey thread.

SPECIFICATION
Aprilia RS 660
Engine
Aprilia forward-facing parallel twin, four stroke, liquid-cooled with radiator and water-oil heat exchanger, DOHC with silent chain on the right side, four valves per cylinder

Cubic Capacity
659 cc

Max. Power
73.52 kW at 10,500 rpm

Max. Torque
67 Nm at 8,500 rpm

Weight
183 Kg

Front Suspension
Kayaba Ø 41 mm upside down fork with top out spring, Aluminium pins to fasten radial callipers. Rebound, compression and spring pre-load adjustment. 120 mm wheel travel.

Rear Suspension
Asymmetrical aluminium swing arm. Single shock and top out spring with rebound and spring pre-load adjustment. 130 mm wheel travel

Front Brakes
320 mm diameter double disc. Brembo radial callipers with 4 horizontally opposed 32 mm pistons. Radial pump and metal braided brake hose

Rear Brakes
220 mm diameter disc; Brembo calliper with two 34 mm separate pistons. Pump with integrated tank and metal braided hose

ABS/CBS
Multimap ABS

Fuel Tank Capacity
15 Litres

Electronic Management
6-axis IMU, APRC suite that includes ATC (traction control), AWC (wheelie control), AEB (engine brake) AEM (engine mapping), ACC (cruise control) 5 riding modes (Road and Track, 3 pre-set and 2 customisable)

Euro Stage
Euro 5

Aprilia Tuono 660
Engine
Aprilia forward-facing parallel twin, four stroke, liquid-cooled with radiator and water-oil heat exchanger, DOHC with silent chain on the right side, four valves per cylinder.

Cubic Capacity
659 cc

Max. Power
69.85 kW at 10,500 rpm

Max. Torque
67 Nm at 8,500 rpm

Weight
183 Kg

Front Suspension
Kayaba 41 mm upside down fork with top out spring, Aluminium pins to fasten radial calipers. Adjustable extension and spring preload. 110 mm wheel travel.

Rear Suspension
Asymmetrical aluminium swing arm. Single shock and top out spring with adjustable extension and spring preload. Wheel travel 130 mm.

Front Brakes
320 mm diameter double disc. Brembo radial callipers with 4 horizontally opposed 32 mm pistons. Radial pump master cylinder and metal braided brake hose

Rear Brakes
220 mm diameter disc; Brembo calliper with two 34 mm separate pistons. Metal braided brake hose.

ABS/CBS
Multi map ABS

Fuel Tank Capacity
15 Liters

Electronic Management
APRC suite that includes ATC (traction control), AWC (wheelie control), AEB (engine brake) AEM (engine mapping), ACC (cruise control), 5 Riding modes (Road and Track, 3 pre-set and 2 customizable)

Euro Stage
Euro 5

Aprilia RSV4 Factory
Engine
Aprilia longitudinal 65° V-4 cylinder, 4-stroke, liquid cooling system, double overhead camshafts (DOHC), four valves per cylinder

Cubic Capacity
1099 cc

Max. Power
159.5 kW at 13,000 rpm

Max. Torque
125 Nm at 10,500 rpm

Weight
202 Kg

Front Suspension
Smart EC 2.0 electronically managed Öhlins NIX fork. ( 43 mm stanchions, with TIN surface treatment Aluminium radial calliper mounts, adjustable in hydraulic compression and rebound damping and spring pre-load, 125 mm travel

Rear Suspension
Upside-down double braced aluminium swingarm;
Öhlins TTX monoshock with Smart EC 2.0 electronically managed piggy-back, fully adjustable in: spring pre-load, wheelbase and hydraulic compression and rebound damping. 115 mm travel

Front Brakes
Dual 330-mm diameter floating stainless steel disc with lightweight stainless steel rotor and aluminium flange with 6 pins. Brembo Stylema® monobloc radial callipers with 4 ( 30 mm opposing pistons. Sintered pads. Radial pump and metal braided brake hose

Rear Brakes
220 mm diameter disc; Brembo calliper with two ( 32 mm separate pistons. Sintered pads. Pump with integrated tank and metal braided hose
Bosch ABS with cornering function and 3 map settings, equipped with RLM (Rear wheel Lift-up Mitigation) strategy

ABS/CBS
Bosch 9.1 MP ABS with cornering function, adjustable to 3 maps equipped with RLM (Rear wheel Lift-up Mitigation).

Fuel Tank Capacity
17.9 Litres

Electronic Management
APRC system (Aprilia Performance Ride Control) that includes engine maps (AEM), engine brake control (AEB), traction control (ATC), wheelie control (AWC), launch control (ALC), cruise control (ACC), speed limiter (APT). 6 riding modes (3 Road, 3 Track)

Euro Stage
Euro 5

Aprilia Tuono Factory
Engine
Aprilia 4 longitudinal 65° V4 cylinder, 4-strokes, liquid cooling system, double overhead camshaft (DOHC), four valves per cylinder

Cubic Capacity
1077 cc

Max. Power
128.7 KW at 11,350 rpm

Max. Torque
122 Nm at 11,000 rpm

Weight
209 Kg

Front Suspension
Smart EC 2.0 electronically managed Öhlins NIX fork with TIN surface treatment.. Forged aluminium radial calliper mounting bracket. Completely adjustable spring preload and hydraulic compression and rebound damping. 120 mm [117 mm ] wheel travel.

Rear Suspension
Upside-down double braced aluminium swingarm.
Smart EC 2.0 electronically managed Öhlins monoshock absorber with piggy-back APS progressive linkages. Wheel travel: 130 mm

Front Brakes
Dual 330-mm diameter floating stainless steel disc with lightweight stainless steel rotor with 6 pins. Brembo M50 monobloc radial callipers with 4 Ø30mm opposing pistons. Sintered pads. Radial pump and metal braided brake lines.

Rear Brakes
220 mm diameter disc; Brembo floating calliper with two 32-mm Ø isolated pistons. Sintered pads. Master cylinder with built in reservoir and metal braided hose.
Bosch 9.1 MP ABS with cornering function, adjustable on 3 maps, featuring RLM strategy and can be disengaged.

ABS/CBS
ABS Bosch 9.1 MP cornering, adjustable to 3 mappings, with RLM (Rear wheel Lift-up Mitigation) de-selectable.

Fuel Tank Capacity
18.5 Liters

Electronic Management
APRC system (Aprilia Performance Ride Control) that includes engine maps (AEM), engine brake control (AEB), traction control (ATC), wheelie control (AWC), launch control (ALC), cruise control (ACC), speed limiter (APT). 6 riding modes (3 Road, 3 Track)

Euro Stage
Euro 5

Moto Guzzi V85 TT
Engine
Transversal 90° V-twin, two valves per cylinder.

Cubic Capacity
853 cc

Max. Power
56 kW- 7,500 rpm

Max. Torque
82 Nm – 5,000 rpm

Weight
230 kg

Front Suspension
Upside-down hydraulic telescopic fork Ø 41 mm, with adjustable extension and spring preload.

Rear Suspension
Swing arm Twin-sided with lateral mono shock absorber, adjustable extension and spring preload.

Front Brakes
Double stainless steel floating disk Ø 320 mm, radial Brembo calipers with 4 opposed pistons

Rear Brakes
Stainless steel disk Ø 260 mm, floating 2 pistons caliper

ABS/CBS
ABS

Fuel Tank Capacity
23 Litres

Euro Stage
Euro 5

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Before the festive season, Parle Products introduces three new Chatkeens snacks.

Parle Products launches three new snacks under Chatkeens ahead of festive season

Parle Chatkeens’ Gujarati Mixture, Lite Chiwda and Farali Chiwda present an array of in-house snacking options ahead of festivities

Mumbai, 26 August, 2021: Parle Products, India’s leading biscuits, snacks and confectionery manufacturer, is expanding its snacks portfolio with the introduction of three products –  Lite Chiwda, Gujarati Mixture and Farali Chiwda, under Chatkeens’ brand. The launch of the snacks comes as the country prepares for the forthcoming season full of festivities with people wanting to munch on tasty and satiating snacks perfectly spiced for the Indian palates. 

The launch is aimed at capturing the drastically growing snacking market which continues to witness 12% growth rate. The Chatkeens snacks category at Parle Products is growing at 12% and is on track to significantly contribute to the company’s expansion. It boasts a diverse range of products which is an amalgamation of innovation and different tastes of India. The launch of the three new snacking range comes with an increased demand for a unique mix of superior quality ingredients and ethnic tasty snacking options.

 

For consumers looking for a light and tasty solution to their hunger cravings, Lite Chiwda presents a flavourful blend with light snacks for tasty & guilt free munching. The Gujarati Mixture comes as a one of a kind offering from the house of Parle, striking a perfect balance between spicy and sweet flavours. Launching just before the fasting season, Farali Chiwda is a satiating snack to carry consumers through the unexpected hunger pangs. Gujarati Mixture and Lite Chiwda will be launched in the Northern, Western and Central markets of India whereas Farali Chiwda would be retailed throughout India to cater to the needs of Indian consumers during fasting season.

Speaking on the launch, Krishnarao Buddha, Sr. Category Head, Parle Products, said, “With festivities around the corner, in-house snacking is on the rise and consumers are looking forward to exploring unique and tasty snacks. At Parle Products, we want to continue to grow that strong consumer ecosystem while catering to their every needs and hence, to make room on the shelf for snacks that delivers both on flavour and function, we are excited to announce the launch of the three new products- Gujarati Mixture, Lite Chiwda and Farali Chiwda.

We are hoping to cater to the rising consumer demand in traditional snacks that will provide a perfect balance between variety & taste while also staying relevant and on-trend with innovation during such trying times. Parle is an everyday brand and I believe that our consumers will find us whenever and wherever they look for quality products.”

With a reach spanning the remotest villages of India and major cities across the world, the House of Parle has become synonymous with trust, globally. 

Website: http://www.parleproducts.com/ 

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Lactalis India Forays into Yoghurt Category; Launches Lactel Turbo

~ Launches First of its Kind Yoghurt Drink – Lactel Turbo ~

Lactel Turbo aims to make goodness of yoghurt available for every Indian at an affordable price

Bangalore, 26th August 2021: Lactalis India, part of the Lactalis Group that has the esteemed position of being France’s No. 1 milk brand for over 50 years and has its presence in over 150 countries, today announced their foray into the Yoghurt category with the launch of Lactel Turbo for the first time in India. Lactalis India, that focuses on high quality products meeting global standards, announced that First time in India, Lactel Turbo yoghurt drink will now be available.

Lactalis India, which has been part of the Indian Dairy industry for 7+ years through their acquisition of Thirumala Milk in south India, Anik Milk in north India and Prabhat Dairy in west India, had launched Lactel UHT Milk late last year. As part of their strategy for the Indian market, the French dairy giant, based on market extensive research conducted for Indian market has decided to bring Lactel Turbo, which has amassed great interest and adoption in international market, to India. The product has been adapted to Indian consumer’s requirement in easy open pouch at an affordable price point of Rs.15 only. 

Mr. Rahul Kumar, Managing Director, Lactalis India, launched the snackable yoghurt drink that is targeted at ‘on-the-go’ young Indians from all sections of consumers and comes in a unique easy pouch. With Lactel Turbo the brand aims at democratizing yoghurt for the masses and expects a market penetration of 20% and is looking for the product to add to their overall revenue of 2%. Lactel Turbo Yoghurt Drink will be available in Chennai & Bangalore in first phase and plans to launch across North & West Indian cities by Jan 2022.

Mr. Rahul Kumar, Managing Director, Lactalis India, said, “In India, Fermented milk products have always been part of daily food intake. But Yoghurt is relatively new & largely restricted to niche audience living in metro cities. With Lactel Turbo Yoghurt drink we want to give the discerning audience the goodness of yoghurt in a snackable drink format. Hence we are bringing in on the go & affordable variety of Yoghurt drink that would allow every Indian to enjoy the goodness, health benefits and taste of all natural French quality yoghurt in easy open pouch pack at an affordable price point of Rs.15 only.”

“Consumers can now enjoy a snack that has found a global following in a drinkable variant that comes in an easy to open pouch. Each pouch would cost Rs. 15/- and would contain all the benefits of all natural premium French quality yoghurt. Since our next gen consumers love quick snack and are always on the go we feel that Lactel Turbo will be well accepted especially with that audience and others that have always wanted to try a healthy alternative. We are very excited with the launch of Turbo, as we have already seen its success in other global markets and soon expect it to become a favourite amongst our Indian consumers as well.” Added Mr. Rahul.

Lactel Turbo yoghurt drink is a quick snackable yoghurt drink packed with dairy goodness of calcium, proteins and other minerals almost perfectly covering daily nutrient requirements and plush with probiotics that help maintain good digestive health and regulates metabolism. All the benefits of French Quality Yoghurt in an easy to open pack for consumption on the go. Lactel Turbo passes a plethora of quality checks to ensure premium quality at an affordable rate of just Rs 15/- and comes in Strawberry and Mango flavours.

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LG Unveils the new OLED C1 TV, with easy to use built in AI, on the occasion of 1st year anniversary celebration at LG Best shop – A3 digitas

LG OLED C1 TV which Provide brighter & better picture quality. It will be replacement of “CX” series along with addition of 55” screen size

OLED C1 TV will be Equipped with new α9 Gen4 Processor with Advance AI processing.

The product will be available in LG Shoppe A3 Digitas, Dr. Shivaramkaranth Nagar post MCECHS Layout, Jakkurat a price of MRP ₹. 2,29,990 in India.

Event was honored by Chief guest – Dr. Gangadhar – (Director – Ramaiah college of Ayurveda)       

Bangalore 19th Aug, 2021: Smart televisions have taken over the consumer market. Artificial intelligence can simulate the information process of human consciousness and thinking. Technology products, like AI TVs, are now capable of language recognition and natural language processing and multi-device interconnection to offer better user experience. AI TVs are changing the way we perceive entertainment. To meet the evolving needs of these customers, leading Home Electronics Brand, LG India, today unveiled OLED C1 TV,a new and innovative product offering in LG’s OLED television range, that promises a New α9 Gen4 Processor with Advance AI processing, which also provides brighter & more better picture quality. It will be replacement of “CX” series along with addition of 55” screen size. The launch of the latest artificial intelligence-based TV by LG has grabbed much attention with its top-notch display quality, digital assistants and other features — all powered by AI
LG Unveils the new OLED C1 TV, with easy to use built in AI, on the occasion of 1st year anniversary celebration at LG Best shop – A3 digitas. The Event was honored by Chief Guest – Dr. Gangadhar – (Director – Ramaiah college of Ayurveda)

Key Specifications of OLED C1 TV
New OLED Evo will be Equipped with, new α9 Gen4 Processor with Advance AI processing, New Magic Remote, web OS 6.0,ThinQ AI, Built in Google Asst, Amazon Alexa & Apple Airplay2, 4K Cinema HDR with Dolby Vision IQ, Dolby Atmos, Safer for Eyes Display, Mobile connection overlay, 2 Way Bluetooth, New OLED as best for gaming (G-Sync, Free-Sync, HGiG, VLLM, ARR), More benefits of OLED C1TV is easy to use built-In AI (Covered almost 97% of AI), More Brighter, realistic Picture & Sound Quality, World’s best TV for Gaming.

For further information contact: LG A3 Digitas –  a3digitas@gmail.com

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Nippon Paint displays its ground-breaking Weatherbond PRO exterior emulsion

* Launches an ad and 360 marketing campaign to highlight the exterior emulsion with up to 15 years Performance warranty

*The revolutionary exterior emulsion provides superior water resistance and extreme durability to protect from extreme heat and rain

Bengaluru, August 11th 2021: Nippon Paint (India) Private Limited (Decorative Division) Asia’s leading paint manufacturer today launched the advertising campaign for Weatherbond PRO- the high durable exterior emulsion offering up to 15 years of protection against extreme climate conditions like prolonged exposure to heat, and heavy spells of rain. Based on extensive research done by Nippon Paint’s R&D team, this product was developed for customers who need advance protection for their home exteriors in terms of extended fresh look, strong waterproofing and protection from Algal and Fungal attacks.

Some of the key features of Weatherbond PRO are Extreme durability with up to 15 years performance warranty, Algal and Fungal resistance, Dirt pick-up resistance, low VOC and water- resistant film that gives a polished look for years to come. These high-performance features ensure that homes are protected from climatic incursions, which lead to chalking, flaking, dampness and mouldy surfaces. Weatherbond PRO provides good film integrity and excellent colour retention, which ensures that exterior walls stay beautiful for years to come. Weatherbond PRO is a pure acrylic elastomeric exterior paint, powered by fibres, which aid in crack bridging and protection from hairline cracks. The Weatherbond PRO system provides effective waterproofing and anti-carbonation properties as well.

The revolutionary paint’s campaign was launched today by Mr. Mahesh S. Anand – President, Mr. Mark Titus – Director Marketing and Mr Ankur Bharadwaj – Director Sales at a press event.

Emphasizing the need for such a breakthrough product in the market, Mr. Mahesh S. Anand, President – Nippon Paint (India) Private Limited (Decorative Division) commented, “We are excited to launch this new advertising campaign on Weatherbond PRO featuring next Gen actors Tanya Hope, Ashwin Kumar and of course the Weatherbond Blobhy. With Weatherbond PRO, we wish to offer our customers a paint that can protect their home exteriors all year round to withstand extreme weather conditions. We have noticed that customers are increasingly aware of exterior paint’s role in not just beautification but also for protection from external elements. We are positive that the recovering markets combined with this advertising campaign will boost interest in the product amongst discerning homeowners. In addition, all of Nippon Paint’s products are green and eco-friendly.”

Talking about the brand campaign, Mr. Mark Titus, Director of Marketing – Nippon Paint (India) Private Limited (Decorative Division) said, “With the advent of monsoon in Karnataka, we expect a surge in demand for Weatherbond PRO as the paint addresses the various challenges faced by homeowners in maintaining their home exteriors. To accelerate awareness creation, we will be using a multi-platform approach to connect with consumers in Karnataka including mass advertising, BTL and Digital programs, to reach out to several of our key stakeholders including consumers, painters, dealers, architects and engineers.”

Nippon Paint Weatherbond PRO is commercially available in the Karnataka market through Nippon Paint’s select dealer partners. To learn more about Nippon’s Weatherbond PRO, visit https://www.nipponpaint.co.in/products/weatherbond-pro/

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