Bangalore Based Dairy Venture MilkLane Launches Nutrinos – A Category Innovation with First-Of-Its-Kind Dairy Product For Kids

Nutrition-positive ready-to-eat dairy product Nutrinos has been developed keeping in mind the nutritional needs, taste and preferences of kids in the age group of 3-8 years

BENGALURU: MilkLane announced the launch of Nutrinos, a new category of ready to eat dairy product that caters to the nutritional needs of kids and help with their growth and development. Keeping in mind the unique palates and preferences of kids’, Nutrinos has been formulated with a kid-friendly recipe that is loved by kids and approved by moms. As part of the launch, celebrity mother Raveena Tandon and Gaurav Haran, CEO, MilkLane introduced the product, its benefits and how it will make it easy for kids to get their daily dose of nutrition.

Top Left-Celebrity Mommy Raveena Tandon, Bottom Left- Mr Gaurav Haran, CEO, MilkLane, Bottom Right- Ms Ranjani Raman, Dietician and Paediatric Nutritionist

Nutrition deficiency among children is a key concern for Indian parents including the more affluent ones. With Nutrinos, MilkLane aims to provide a wholesome fresh dairy-based protein, calcium, and vitamin rich food option that kids will enjoy. It has been developed by dairy and nutrition experts across India, Switzerland and Germany using choicest of high-quality ingredients – milk, real fruits, good bacteria and more.

Adding on a scoop of fun, the brand’s message of health is also supported by three mascots- Vita, Calci, and Proto who add a relatable and educational connect with kids by teaching them the importance of nutrition, while encouraging moms to let kids #GrowUpEasy.

Sharing her thoughts on the innovation, Ms. Nikita Chavan, Category Lead for Nutrinos shared, “The product will be available in a novel kids’ friendly format at an attractive price of Rs 50 – pack of two cups of 50 gms each. It can be consumed as a part of breakfast, or a lunch accompaniment, a 4 PM snack, or even with dinner. We are also launching the brand’s maiden campaign, ‘Grow Up Easy’ which will be led by our three fun animated characters Proto, Vita and Calci, and digital mommy stars. The brand has been designed to bring forward the benefits of Nutrinos in a fun and engaging, kid-friendly manner.”

Raveena Tandon, Celebrity Hands-on Mom, shared, “As a mom, I’ve realized that kids are indeed fussy eaters and take to food that is more visually appealing, fun and tasty. However, nutrition is key and this is something that worries most moms today, including me. I believe that Kids today need to #GrowUpEasy, healthy and happy and as moms, we need to support their growth and development in a way that appeals to them. I am happy to be associated with Nutrinos from the house of MilkLane, a tasty dairy brand enriched with essential nutrients that is formulated keeping in mind the taste and preferences of kids’.

Speaking about this development, Mr Gaurav Haran, CEO of MilkLane stated: “The launch of Nutrinos signifies MilkLane’s quest to reimagine the dairy offerings in India and provide truly innovative and world-class products to our consumers. Nutrinos is the result of more than 18 months of rigorous research and development by experts from across the world with more than 100 years of food product experience between them. Nutrinos is made from MilkLane’s already established best-in-class high-quality milk that is safe from antibiotics and toxins. Our state-of-the-art production and packaging lines follow international safety and hygiene standards. The product is manufactured completely untouched by human hands. It’s currently available in strawberry flavour and will soon to be introduced in banana and mango flavours.”

Thomas Kunz, former CEO of Danone Dairy, a global dairy brand as well as a board member and strategic adviser for MilkLane said“This is a significant step for MilkLane to establish its presence in kids-consumer space. With Nutrinos, it introduces a product range to India that has been loved by kids across many countries and is well proven to provide healthy nutrition. This category is fast growing globally. Evolving tastes of urban Indian consumers, coupled with increasing spending power, augur well for this category to grow in India. Nutrinos launch is not only a win for MilkLane, a dairy producer that exemplifies new-age global dairy production standards in India, but also for our 5000+ farmer community who have joined us in the journey of creating high-quality milk products of international standards in India.” 

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IDBI Bank Launches “IDBI Swarna Kalash” – Specialised Gold Loan Branches

Mumbai August 05, 2020: IDBI Bank announced the launch of four specialized gold loan branches branded as “IDBI Swarna Kalash”, by remodeling its existing branches. These branches are located at Neelamangalam, Sivaganga, Vijaya Nagar, Bengaluru and L .B. Nagar, Hyderabad.

IDBI Bank in their Q1 FY21 Financial Results reported an increase in the growth trajectory with Gold Loans as one of the premium product with minimum delinquencies.

These specialized Gold Loan Branches will facilitate quick, transparent and hassle free Gold Loan financing. The Gold Loans are offered at a competitive interest rate, starting from 8% p.a., to cater to the increasing credit demand in the Agri, PSL, and rural markets. Overdraft facility is also available under these loans and can be applied via a digital platform.

Shri. Rakesh Sharma, MD & CEO, through a virtual mode, inaugurated these four branches in the presence of Deputy Managing Directors Shri Samuel Joseph and Shri Suresh Khatanhar, and Executive Director Shri Rajeev Kumar.
Speaking at the launch program, Shri Rakesh Sharma MD & CEO said that “We have witnessed a surge in the demand gold loan and have conceptualized “Swarna Kalash” as a premium offering of IDBI Bank. Our focus is on creation of such specialized branches to cater to the demand in the market and facilitate an easy access to our gold loan customers.”

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Garmin India brings out Tacx® range of indoor cycling trainers

Push your limits with innovative indoor bike trainers providing a realistic ride feel

New Delhi, 4th August, 2020: Bringing more thrill for the cycling enthusiasts in India, Garmin India today launched Tacx’s smart range of indoor cycling trainers and rollers including Flux 2 SmartFlux S SmartAntares and Galaxia roller trainers. The newly launched trainers will create ‘a one-of-a-kind’ indoor cycling experience and be an ideal indoor training companion for cyclists.

The tacx range of indoor cycling trainers provide very realistic ride feel and accurate track of your performance. These smart bike trainers are everything you need for an enjoyable and efficient indoor training session equipped with advanced features making it an ideal training companion. The new range of trainers surely climb the leaderboard in the cycling world.

Ecstatic with the launch of revolutionary smart indoor cycling trainers, Mr. Ali Rizvi, Director of Garmin India said, “Garmin has always aligned itself with fitness fanatics and made sure we support them with the best of products and cutting edge technology to enhance and promote healthy and active lifestyles. Wth the launch of Tacx’s new smart range of indoor cycling trainers, we are sure that these products will definitely be a bench mark for cycling enthusiasts across India. These trainers are equipped with advanced and more powerful features which will make them an ideal training companion and help improve the performance of cyclists in all aspects.”

Flux 2 Smart- a powerful and realistic smart direct drive trainer

The Flux 2 Smart is equipped with a bigger and stronger resistance unit and a heavier flywheel resulting in a wider simulation range, better ride feel and a more accurate power measurement. With a bigger resistance unit, allowing for a wider simulation range, it is able to realistically simulate inclines up to 16% gradient. Providing a reliable, accurate and consistent power measurement FLUX 2 Smart measures your power accurately within 2.5%. The FLUX 2 Smart is designed to bring vibrations and noise levels to the absolute minimum resulting in a very silent flywheel equipped bike trainer. The well-balanced design and large footprint of the FLUX 2 Smart trainer ensures maximum stability, even during the most explosive sprints, up to 2,000 watts.

Flux S Smart – A Smart Trainer that checks all the boxes

The FLUX S Smart is a reliable, accurate and quiet direct drive trainer that features a heavy flywheel for a realistic ride feel. Measuring data accurately within 3%, the FLUX S Smart is designed to provide power, speed and cadence measurements to help riders track their performance and progress. To train for those big climbs, the FLUX S Smart realistically simulates inclines up to a 10% gradient and powers sprints up to 1,500 watts.

Get more from your ride with the Tacx Training App

Designed to make a ride feel as realistic as possible, cyclists can use the Tacx software or take on the virtual worlds of Zwift to experience the road feel feature, which lets the trainer simulate the feeling of riding on different surfaces, like cobblestone and gravel.

The Tacx Training app allows riders to stream a large collection of high-quality films1 and virtually experience their favorite courses, from famous classics to the steep hills of the Alps, live opponents, 3D map rides, structured workouts and more. By downloading films ahead of time using the desktop version, riders can avoid interruptions due to buffering for the best virtual cycling experience possible. Users can also create or upload GPS data from an Edge® cycling computer, or by linking a Strava account and the app will create a 3D map ride, meaning there are no boundaries on where cyclists can train.

While riding, cyclists can view their speed, power, cadence and heart rate2 right on the screen. This data can then be accessed afterwards to help users analyze performance and help them train better. Additionally, cyclists can race against friends who are currently riding the same course, or even select previous rides and use them as a virtual training partner3.

While using the desktop or tablet version of the Tacx Training app, riders can structure workouts based on target slope, power or FTP and sync these plans between all devices and even share them with friends. The Tacx Training app also syncs seamlessly with Strava, making it easy for cyclists to export and share training data.

Pricing and Availability

The Tacx Flux 2 Smart and Flux S Smart are available at the price of Rs. 79,990 and Rs. 69,990 respectively.  The Antares and Galaxia roller trainers are available at the price of  Rs. 17,990 and Rs. 23,990 respectively. 

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HONOR launches its first laptop in India, HONOR MagicBook 15 and affordable smartphones HONOR 9A, HONOR 9S with AppGallery

·         HONOR MagicBook 15 – India’s first laptop with 3 breakthrough innovations and powered by AMD & Microsoft, under 50K – Pop-up Webcam, 2-in-1 Fingerprint Power Button and 65W Type-C Compact Multi-device Fast charger that offers great style and performance

·         Packed with an impressive 5000mAh battery with reverse charging, 16 cm (6.3”) FullView Display, 64GB ROM expandable upto 512GB and a Triple Camera set-up, HONOR 9A brings advanced technology at an irresistible price

·         Equipped with 13.8cm (5.45”) FullView Display with TUV Rheinland certified eye care mode, 32GB ROM expandable upto 512GB and Facial Unlock technology, HONOR 9S offers high end user-friendly features at a pocket friendly price

New Delhi, 31st July, 2020: HONOR, the global leading tech brand for youth, today announced its foray into the Laptop category along with the expansion of its celebrated affordable smartphone portfolio, in India. As part of its 1+8+N IoT strategy, the company has introduced the brand’s first laptop for the market – HONOR MagicBook 15, asIndia’s first laptop with three breakthrough innovations[1], powered with AMD and Microsoft, along with its affordable smartphone range – HONOR 9A and HONOR 9S in under 10K segment. The latest offerings are a testimony to HONOR’s commitment of bringing innovative and progressive products for Indian consumers, while meeting the varied requirements of the users.

Making a powerfully compact debut in India’s laptop industry, HONOR MagicBook 15 is India’s first laptop with three breakthrough innovations – a discreetly hidden pop-up Webcam, serving as a unique privacy safeguard for users, 2-in-1 Fingerprint Power Button, for secured and password free login and the compact 65W Type-C Multi-device fast charger, capable to charge the laptop by 53% in just 30 minutes. The laptop provides incredible power in a sleek and compact size, perfectly designed to meet the requirements of young and dynamic professionals, content creators & students, who pursue a smart digital lifestyle, seek superior features and functionality at a competitive price range.

With an aim to provide users with hassle-free hardware and software experience, HONOR 9A and HONOR 9S comes pre-installed with company’s official and world’s third largest app distribution platform, AppGallery. HONOR’s first affordable smartphone, HONOR 9A is designed

for the youth who look for great experience and new innovative features and itoffers a long lasting 5000 mAh battery with reverse charging, a super thin design & light weight and triple camera setupunder INR 10K price point.

Making new age innovation accessible to consumers under budget and designed for one-hand use, HONOR 9S is another offering in the entry-level segment that features a big display in an ultra-light package, and a whole secured facial unlock technology. HONOR 9S is a perfect fit for those who want to upgrade from feature phones to smartphones. Both the smartphones bring upgrades across the battery life, storage and photography at an irresistible price, making it a perfect choice for people looking for an entry level phone.

Commenting on the launch, Mr. Charles Peng, President, HONOR India said, “The launch marks a milestone in the brand’s journey in India as we foray into the laptop segment for the first time with HONOR MagicBook 15, along with latest additions to our sub-10k smartphone category with HONOR 9A and HONOR 9S. HONOR has always believed in raising the bar when it comes to empowering consumers with the latest technology for all their needs, and with MagicBook 15 we are even more excited to introduce three of India’s first breakthrough innovations in just 50k price point. Our devices have received an overwhelming response at the global space and we are confident of replicating the success in the India market now.

He further added, “Our recent additions to the product line-up will bolster our effort towards strengthening the 1+8+N IoT strategy and at the same time channelize the exponentially growing AppGallery, pre-installed in our latest smartphones. Our AppGallery has seen an impressive response in India as we evolve to include many new features embedded in our latest devices.  As we take a leap ahead in the industry with portfolio expansion, we aim to provide a smooth upgrade to our consumers looking for an intelligent user experience under budget.”

Commenting on the launch, Vinay Sinha, Managing Director, Sales, AMD India said, “Power, style and portability are top features that working professionals and students alike seek in their laptops for everyday computing. Long lasting performance and battery life enables consumers to collaborate better and multitask between work, study and entertainment at ease. The new HONOR MagicBook15 powered by AMD Ryzen™ 5 3500 U mobile processor with Radeon™ Vega 8 graphics is designed to meet the mobile computing needs of today. As HONOR forays into the promising and rapidly growing laptop segment in India, AMD is delighted to be part of their new journey and celebrate this milestone with them.”

This latest product line up will not only tap the wide needs of the masses for a high standard device and connected ecosystem, but will also cater to the youth looking for an all-purpose device at an competitive price segment.

HONOR MagicBook 15 – 39.6cm (15.6 inches)

Combining lightweight design and innovative functionality with an intelligent user experience, the HONOR MagicBook 15 provides incredible power in a sleek and compact size, perfect for young professionals who are looking for a device to take them from work to play.

The HONOR MagicBook 15 is stylishly chic device that comes with a lightweight aluminum chassis and Azure Blue Chamfer around to give the device, a truly unique identity. It weighs just 1.53 kg, and is only 16.9 mm thick at its thickest point, 5.3 mm Ultra-thin top and side bezels, and a 39.6cm (15.6 inches) full view display featuring 87% screen-to-body ratio for an immersive viewing experience, HONOR MagicBook 15 allows users to enjoy ultimate portability and unparalleled performance. A Full HD IPS Display with a viewing angle of 178 degrees, an anti- glare screen and a TÜV Rheinland certification to reduce blue light effect, further adds on to a comfortable viewing experience.

The easy to carry laptop is equipped with the powerful AMD Ryzen™ 5 3500U Mobile Processor with Radeon™ Vega 8 Graphics, and 8GB DDR4 dual-channel RAM, offering smooth and seamless performance for even the most complex of tasks. It also comes with a 256 GB ultra-fast PCIe NVMe SSD storage drive that has up to five times faster reading speed than an earlier SATA SSD drive, boosting productivity to the maximum. The HONOR MagicBook 15 is pre-installed with Microsoft Windows 10 Home and all the users will get a free one-month trial of the Microsoft 365 Personal Subscription.

With HONOR’s efficient S-shaped fan design and 49% more number of fan blades, the HONOR MagicBook 15 allows users to work for prolonged hours without the device getting heated up. The thinner blades ensures an effective airflow (38% increased) and boosts the fan performance with 38% heat dissipation.

Considering security as important as the design and performance of the laptop, HONOR MagicBook 15 features a password-free login and comes with a two-in-one fingerprint power button, for effortlessly unlocking your device with just a tap. Another salient feature of the laptop is the pop-up webcam that is discreetly hidden underneath the camera button on the keyboard, serving as a unique privacy safeguard which protects against remote hijacking and peeping.  Users can simply tap on the camera button on the keyboard to make the webcam pop up when they need it.

The laptop comes with a compact 65W Fast Charger and a multi-device Type-C USB connector, and is bolstered with efficient super charging capabilities that charges the laptop by 53% charge in just 30 minutes. It can be used to charge both HONOR MagicBook 15 and HONOR smartphones. A full charge can power 6.6 hours of office tasks, 6.3 hours local 1080P video playback and 6.2 hours web browsing for an uninterrupted and hassle-free user experience.[2]

Another HONOR innovation for select NFC enabled HONOR phone users is the HONOR Magic-Link 2.0. With Magic-link 2.0[3], one can easily share files between the two devices instantly, just like you’d move files from one folder to another. Also it allows the multi-screen setup and mouse pointer to interact with your smartphone apps.

HONOR 9A

HONOR 9A offers an exceptional and functional photography experience, anytime and anywhere. The highlight of the smartphone is its giant and long-lasting 5000mAh battery, for an unstoppable and smooth smartphone experience. The battery supports up to 33 hours of 4G calling, up to 35 hours of video playback and up to 37 hours of FM radio playback, on a single charge. The HONOR 9A also features reverse charging to bring greater convenience and acts an emergency power backup.

When it comes to photography, the triple camera set up comprises of a 13MP with f/1.8 aperture main sensor, 5MP ultra-wide camera as well as a 2MP depth assistant. The 120° Super Wide Angle Camera offers broader views and greater convenience when taking wide shots. With an astounding 120° Field of View, the HONOR 9A also supports distortion correction for users to capture more in a single shot. Additionally, the 8MP front camera delivers perfect selfies, every time and anywhere.

The smartphone features 16.0cm (6.3 inch) dewdrop Full view Display with TUV Rheinland certified eye care mode for an enhanced viewing experience. The Rear-mounted Fingerprint sensor, placed conveniently, allows the users to use the smartphone comfortably, ready to be unlocked without any hassles. It additionally offers an advanced facial unlocking technology. The smartphone is powered by Mediatek MT6762R (4×CortexA53 2.0GHz+4×CortexA53 1.5GHz) and runs on Android 10 supported by the latest flagship Magic UI 3.1. It additionally features 64GB of storage expandable up to 512GB with dedicated memory card slot, and superior 88db loudspeaker along with 3.5mm jack enabled with better volume control and lower levels of distortion with Huawei Histen 6.0 and Party Mode feature, for an enhanced audio experience.

HONOR 9S

HONOR 9S features slim 8.35mm form factor with just 144g, 13.8cm (5.45 inch) Full View HD + Display (1440 x 720-pixel resolution), for a vivid and immersive viewing experience making it perfect for watching video. The smartphone is powered by Mediatek MT6762R (4×CortexA53 2.0GHz+4×CortexA53 1.5GHz) which gives amazing performance to entry level HONOR 9S. It runs on Android 10 and sports a powerful 3020 mAh battery that lasts up to 21 hours of phone calls and 17 hours of video playback.

Equipped with latest Magic UI 3.1, HONOR 9S features an all-new Dark Mode which allows users to navigate their smartphone more comfortably, as it strikes an optimal contrast between text and the background to enhance the overall reading experience. Moreover, TÜV Rheinland certification makes HONOR 9S more comfortable for eyes and enhances viewing experience for prolonged hours. It additionally offers an advanced facial unlocking technology, making privacy convenient and robust.

HONOR 9S features an 8MP main camera with f/2.0 aperture on the back, along with a 5MP selfie camera for photography enthusiasts. While the main camera lens is capable of taking stunning and clear shots, the front camera with enhanced Beauty Mode delivers perfect selfies every time. The smartphone features 32GB of internal storage, expandable up to 512GB and with two independent SIM card slots for users to enjoy more storage and still have separate SIM cards for work and personal use. 

Price and Availability

The HONOR MagicBook 15 will be available in Mystic Silver colour variant in India. The laptop will be sold on Flipkart starting 6th August, 2020 00:00 hours onwards and for Flipkart early access members, the sale will start from 5th August, 2020 8.00 PM onwards. Launched at INR 42,990, the HONOR MagicBook 15 will be available at INR 39,990 after INR 3000 discount for the first sale. Customers will also get a No Cost EMI upto 12 months and a product exchange offer of upto INR 13,000. HONOR MagicBook 15 comes pre-installed with Microsoft Windows 10 Home and all the users will get a free 1 month trial of the Microsoft 365 personal subscription.

“Register & Win” Contest

Consumers who purchase HONOR MagicBook 15 must call at 18002109999 to register and get assured gift upto INR 1,000/- or follow HONOR India’s official page for more Contest information. Contest period is between 6th August, 2020 and 11 August, 2020, Limited period offer, T&Cs apply.

HONOR 9A will be available in Midnight Black and Phantom Blue colour variants. The product will be sold on Amazon, starting 6th August, 2020 11:00 AM onwards and will be available at INR 9,999. Customers can avail an exciting discount of INR 1000 during the first sale, and get the smartphone at just INR 8,999. Moreover, there is an additional 10 percent discount for HDFC Credit Cards and Debit Card users, and No Cost EMI upto 6 months.

HONOR 9S will be available in Blue and Black colour variants. The product will be sold on Flipkart, starting 6th August, 2020 12:00 PM onwards and will be available at INR 6,499. Along with No Cost EMI upto 6 months, customers can also avail a discount of INR 500 as the first sale offer and get smartphone for just INR 5,999.

“Call & Win” Contest for HONOR 9A and HONOR 9S

Consumers who purchase HONOR 9A and HONOR 9S need to call HONOR India customer support at 18002109999 to participate in contest. Every week three lucky participants will win HONOR Band 3. All the participants to get HONOR’s VIP service benefits and free subscription of Hungama Music App for three months. Contest period is between 6th August, 2020 and 5th October, 2020. Users may follow HONOR India’s official page for more contest information. Limited period offer, T&Cs apply.

Disclaimers:

1.  Terms and Conditions apply.

2.  Trademarks, product, services and company/ brand names are property of their respective owners.

3. For more information, product and contests details, please visit HONOR online at www.hihonor.com/in and follow us on: 

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Lizol introduces its first disinfectant concentrate for Indian consumers

Lizol Double Concentrate is RB’s ‘E-commerce first’ innovation to be sold exclusively across Indian e-commerce platforms

National, July 30, 2020: Lizol, one of RB’s leading disinfectant brands, announced the launch of its ‘e-commerce first’ innovation, Lizol Double Concentrate Disinfectant Surface Cleaner todayThe product is Lizol’s first ever disinfectant concentrate to be sold exclusively across e-commerce platforms in India keeping in mind the significant growth retail e-commerce has seen in the country.

Being at the forefront in its collaborative fight against Covid-19, Lizol is looking to expand its portfolio by providing consumers with a range of products that help break the chain of infection. The new Lizol Double Concentrate has a superior formulation which will give consumers 10X superior cleaning and kill 99.9% germs by using just half a cap.

Commenting on the launch, Sukhleen Aneja, CMO & Marketing Director, RB Hygiene, South Asia said, “, “The Covid-19 pandemic has heightened the need and importance of maintaining safe hygiene practices as the first step towards preventive health care. Lizol’s new innovation is a 2X concentrated formula that is not only potent as a disinfectant but, is also a more sustainable option that is aimed at providing superior benefit value for consumers. It’s an ‘e-commerce first’ launch keeping in line with the changing shopper behaviour.”

With this product innovation, RB showcases its commitment towards consumer centricity by ensuring greater degree of consumer convenience. It allows ease of use and fewer buying occasions while also actively pushing the envelope on making its products environment friendly.

Lizol double concentrate is a powerful innovation that is effective and sustainable. The concentrate has gone through multiple tests to ensure germ-kill and superior cleaning while disinfecting surfaces. This is a convenient purchase option as compared to dilutables giving consumers more than 100 uses from just one bottle”, says Dr. Navin Sharma, Head- Innovation Hub at India R&D, RB Hygiene.

The product will be initially available in Citrus variant and in two different sizes – 900ml and 1.9 litre.

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