PepsiCo India and Smile Foundation join hands to provide meals to 550 families of artists and musicians affected by COVID-19 in Mysuru

Meals provided as part of PepsiCo India’s #GiveMealsGiveHope global program to the families of artists impacted due to COVID-19 outbreak in Mysuru

Dry rations distribution programme flagged off by D. V. Sadananda Gowda, Minister of Chemicals and Fertilisers,Govt of India in Delhi.

Mysuru,June3,2020: PepsiCo India in partnership with Smile Foundation launched a meal distribution program in Mysuru to provide meals to 550 families of artists from the creative industries. The program was flagged off by D. V. Sadananda Gowda, Minister of Chemicals and Fertilisers, Govt of India. The first phase of distribution kicked off on Saturday starting with Mandya and reaching out to artists in cities of Mysuru, Priyapattna and Hunsur. The second phase will commence in the next few weeks, reaching out to remote pockets in H.D Kote and T. Narasipura.

Speaking about the initiative, Mr. Santanu Mishra, Co-Founder & Executive Trustee, Smile Foundation said,“Many artists who were dependent on concerts, marriages, soirees for their daily bread are now struggling to make ends meet. It is our endeavour to come to the rescue of these artists and musicians and negate the effect that this entire pandemic is having on the community. We are happy to partner with PepsiCo to provide for meals to the artists in this region. Under Smile’s  #IndiaShares initiative, which is larger campaign, we have provided 10 million meals so far and hope to distribute another 10 million meals in the coming months . Let’s hope the situation improves soon.”

Ahmed ElSheikh, President, PepsiCo India, said, “The pandemic has undoubtedly impacted the livelihoods of so many people and communities across India. It is quite disheartening to see how breadwinners are making innumerable efforts to fill empty stomachs of their families. To extend food relief to such families, we have launched #GiveMealsGiveHope program through which we have committed to provide for over 10 million meals. We are delighted that through this program we are also supportingthe musicians, dancers, and artists who are undergoing a financial strain due to the cancelled and postponed events. We are in this together and will continue to do our best to serve the Nation in these challenging times.”

This initiative is a part of PepsiCo’s #GiveMealsGiveHope global program under which PepsiCo has committed to distribute over 10 million meals to communities most impacted by COVID-19 Outbreak.

City Today News



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