ಮಾರ್ಚ್ 30, ಬೆಂಗಳೂರು : ಮಣ್ಣು ಉಳಿಸಿ ಅಭಿಯಾನವನ್ನು ಬೆಂಬಲಿಸಲು ಭಾರತದ ಮರ್ಚೆಂಟ್ ನೇವಿ ಸೈಲರ್, ಸಾಗರ್ ಅವರು ಸೈಕಲ್ ನಲ್ಲಿ ಯಾತ್ರೆ ನಡೆಸಿ 3 ರಾಜ್ಯಗಳಲ್ಲಿ ಜಾಗೃತಿ ಮೂಡಿಸುವ ಕಾರ್ಯ ಪ್ರಾರಂಭಮಾಡಿದ್ದಾರೆ.
ಕೊಯಿಮತ್ತೊರಿನ ಆದಿಯೋಗಿ ಇಂದ ಆರಂಭಿಸಿರುವ ಸಾಗರ್, ಇಂದು ( ಮಾರ್ಚ್ 30) ಬೆಳಿಗ್ಗೆ, ಬೆಂಗಳೂರಿನ ಸೆಂಟ್ರಲ್ ಗ್ರಂಥಾಲಯ – ಕಬ್ಬನ್ ಪಾರ್ಕ್ ಗೆ ತಲುಪಿ ಸ್ಥಳೀಯ ಸ್ವಯಂಸೇವಕರು ಹಾಗು ಮಣ್ಣು ಉಳಿಸಿ ಅಭಿಯಾನದ ಬೆಂಬಲಿಗರನ್ನು ಭೇಟಿ ಮಾಡಿದರು.
ಕರ್ನಾಟಕ, ತಮಿಳು ನಾಡು ಮತ್ತು ಮಹಾರಾಷ್ಟ್ರದ 17 ನಗರಗಳಲ್ಲಿ ಶಾಲಾ-ಕಾಲೇಜುಗಳು ಮತ್ತು ಕಾರ್ಪೊರೇಟ್ ಕಂಪನಿಗಳಲ್ಲಿ ಮಣ್ಣು ಉಳಿಸುವುದರ ಬಗ್ಗೆ ಜಾಗೃತಿ ಮೂಡಿಸುವ ಸೇಷನ್ಗಳನ್ನು ಹಮ್ಮಿಕೊಳ್ಳುತೇನೆ ಎಂದು ತಿಳಿಸಿದ್ದಾರೆ. ಶಾಲಾ ಮಕ್ಕಳಿಗೆ ತಾವುಗಳು ಪ್ರಧಾನ ಮಂತ್ರಿಗಳನ್ನು ಉದ್ದೇಶಿಸಿ ಪತ್ರವನ್ನು ಬರೆಯುವಂತೆ ಪ್ರೇರೇಪಣೆ ನೀಡುವುದಾಗಿ ಹೇಳಿದರು.
On 26th March 2022 Forum Koramangala Mall in association with Being Social – Ek Nayi Shuruaat is organizing Road Safety programme, Pledging to Road Safety, Road Traffic Accidents, Deaths caused etc.
The Volunteers will be dressed as Lord Ganesha,Yamraj,Chitragupta,Traffic Cops, Traffic Signals and in various other role play to spread awareness on Road Safety Awareness. The topics will include Drunk and Drive, No Helmet, Using mobile phones while driving, Disobeying Traffic Rules, Seat Belt.
The topics will be shown in a very creative way, so that public understand the importance of Road Safety and how we can take care of the Traffic rules for the safety measures, This Road Safety Pledge will conclude with a Flash Mob.
DETAILS:
Venue: Forum Koramangala MallDate: 26th March, 2022Time: 4.30 PM
Supreme Court headed by Hon’ble Mt.Justice Vineet Saran and Hon’ble Mt.Aniruddha Bose have issued notice to State of Karnataka Rep.by Addl. Chief Secretary, Dept of Minority Welfare Haj & Wakf, Chairman Karnataka State Minority Commission and MD, Minorities Development Corporation in a plea (SLP (C) No. 16655/2021) filed by one Karnataka state christian minority community person Mr.Anil Antony challenging the arbitrary appointment of chairman of Karnataka state minority commission only from the Muslim minority community right from the inception of the commission and till date without giving equal participation and representation of other minorities communities I.e.Christian, Sikhs, Jain and Bhudhist today 16.03.2022 in VC Ct.No. 9 as it.4. High court of Karnataka have dismissed the PIL WP filed by Anil Antony against the arbitrary appointment against which slp filed. Petition also soughts equal participation and representation of other minorities communities person for the appointment of chairman of Karnataka state minority commission. Mr.GS Mani Advocate appeared and argued the on behalf petitioner Anil Antony.
Promotional activities of these products seen on Instagram, Whatsapp,Facebook, TikTok, Twitter E-cigarettes/HTP/ENDS products are available via paan shops & online retailers despite being banned
India, 2nd March 2022: Youth across the country are reporting limited use of electronic nicotine delivery systems (ENDS) and heated tobacco products (HTN) since their ban in 2019 in India. But they have noticed promotional activities for these products on Instagram, Whatsapp, Facebook, TikTok and Twitter. These findings were revealed by a national survey conducted in February 2022 by Campaign for Tobacco-Free Kids in collaboration with Chair on Consumer Law and Practice, National Law School India University to assess use, accessibility, and marketing exposure for E-Cigarette, Heated Tobacco products (HTN) and other Electronic Nicotine Delivery Systems (ENDS) after these were banned in India September 2019.
A total of 4,049 young adults in the age group of 18-35 were engaged to understand their use of and access to these products since their effective ban in November 2019. 94% of respondents have never used e-cigarette or other ENDS. Only 4% reported using e-cigarette or other ENDS since the ban came into force. Those using the products said they are using e-cigarettes/HTN/ENDS products for social reasons (50%), followed by liking for the flavors (27%), and need to replace/reduce use of a tobacco product (24%). Survey findings reveal that 26% of the respondents noticed some form of marketing on social media platforms which shows continued targeting of youth through these channels. Of the 26%, nearly 60% of them saw ads on Instagram, WhatsApp (22.6%), Facebook (17.3%), TikTok (14.3%), and Twitter (6.8%). In-person promotional events were noticed by 22.6%. The products are being sold and promoted as harm reduction products especially amongst youth, through social media, and web portals. Commenting on the use of accessibility and marketing exposure for ENDS products, Ms. Vandana Shah, Regional Director, South Asia Program, CTFK said, “Countries around the world have been looking to India’s comprehensive ban on e-cigarettes/HTPs as a regulatory model but have expressed some skepticism about effectiveness. The results of this national survey are very encouraging with over 90% of youth reporting that they have never used these novel products. But continued vigilance is needed to safeguard youth from increased marketing through social media channels.” According to the survey, Karnataka (38.1%) emerged as the most prominent state in terms of accessibility of these products followed by Maharashtra (12.4%), Tamil Nadu (9.3%), Uttar Pradesh (6.7%) and Kerala (6.5%). The prominent source of purchasing e-cigarette is paan shop or Indian online retailers despite these products being banned in the country. “By banning these novel products in India, the intention of the government was clear to protect the youth from initiating use of these addictive products. The survey findings reiterate the need for stronger enforcement to check the availability of these banned products in India. Regular monitoring should be conducted of the advertising content on social media platforms. Offending companies should be held accountable and strict action should be taken against them to deter them from luring young impressionable minds,” said Prof (Dr) Ashok Patil, Professor of Law, National Law School of India University, Bangalore.
According to Mr. Arjun Singal, Student, National Law School of India University, Bangalore, “Students easily adopt things as fashion if they see something trending more in the social media. E-cigarettes are being sold and promoted through electronic platforms as students are major users of smartphones, computers, e-commerce, and social media. Students being vulnerable, are easily becoming victims to the conspiracies of tobacco companies. It is worrisome that despite the enactment of the E-cigarettes Act, we are seeing sale and promotion of e-cigarettes in the market including social media.”
In September 2019, the Indian government announced a complete ban on electronic nicotine delivery systems (ENDS), popularly referred to as electronic cigarettes or e-cigarettes, citing the potential health risks of e-cigarettes on the youth. The ban includes a complete ban on production, manufacturing, import, export, transport, sale (including online sale), distribution or advertising (including online advertising) of e-cigarettes. India is home to the second largest number of tobacco users (268 million) in the world, and of these 13 lakhs die every year from tobacco related diseases. 27% of all cancers in India are due to tobacco usage.
Survey methodology: To arrive at these insights, data was collected through an online questionnaire using convenience sampling between January – February 2022. A total of 4,049 responses were collected from 23 National Law Universities, private law universities and colleges, student bar associations located throughout India. 92% of the respondents surveyed were in the age of 18-34 years, 80% between 18-24 years. 46% male and 51% of female participated in the study.
Bangalore 23rd, February, 2022: Mirchi, India’s No. 1 music and entertainment company has always spearheaded key initiatives for the wellbeing of their listeners. This February, Mirchi 98.3 collaborated with the traffic police in Bangalore to launch their initiative ‘Helmet Idu, Tale Irorige Maatra’, wherein the brand distributed over 500 helmets to riders across the city.
In line with recent reports on the increasing two-wheeler road accidents in the city, Mirchi launches this initiative to promote the usage of helmets across the city. Through the activity, Mirchi not only aims to aid more riders with a safe travel, but also create awareness about the importance of meeting ISI safety standards as per the protocol set by the Bengaluru Traffic Police. The initiative ‘Helmet Idu, Tale Irorige Maatra’ was rolled out across multiple platforms including radio and digital. While the Bangalore Traffic Police provided support with distributing the helmets at traffic signals across the city, Mirchi used the power of radio to create awareness about the initiative and educate their listeners about the importance of abiding by the road safety protocols. With the help of professional riders like Gowtham Naidu, Swathi R and Srigandh to name a few, and with the support of popular influencers like Sneha Shenoy, Sandeep Gowda, Vinay Bharadwaj, Vaishnavi Gowda, Rishi and Bhoomi Shetty, Mirchi successfully created a large impact on riders across the city. Expressing his view on the activity DCP Bengaluru Traffic Police, KM Shantaraju says, “ For last 20 to 25 days we are running an awareness campaign to encourage riders to wear helmets that meet safety standards that is helmets with ISI standards. Mirchi 98.3 has also been doing an awareness campaign on the same lines. I wish them the best”
Commenting on the activity M N Hussain (Business Director- Karnataka, AP & Telangana) says, “At Mirchi, we have always believed in making our listeners happy, be it through the vast library of content we provide or through the initiatives we take. In a city like Bangalore, traffic has always been a point of concern. However, over the last few year, the number of accidents have only increased. Understanding the importance of road safety in a city like Bangalore, we launched the ‘Helmet Idu, Tale Iririge Maatra’. Through this initiative our goal was to create awareness about the reality of the Bangalore traffic, as well and educate people on the ISI protocols that these riders must follow. We were thrilled to see the response from the initiative and look forward to seeing a better, safer Bangalore. Mirchi distributed helmets on-ground, on-air and on through the support of their digital platforms.
City Today News 
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