Category: launch

• 21 fully automatic top-load models, available in newer, durable design, featuring 5-star ratings to ensure better energy efficiency
• Select models to have built-in Heater, Stain Master+ for bacteria elimination and water-reuse function  

New Delhi, August 26, 2020: Panasonic India – a diversified technology company, today launched 21 new models of its fully automatic, top-load Washing Machines. Equipped with 5-star rating these new models ensure a more sanitised washing performance through its built-in heater technology and Stain Master+ for bacteria elimination and removing stubborn stains. The new range of top load washing machines priced starting INR 17,100 are available at all Panasonic brand shops, large format retail outlets across the country and online platform Amazon.in.

Integrated with superior Japanese technology, the new range enables a germ-free washing experience. Select models in the new range feature a flexible 2-way Washing Technology with built-in heater that gives clothes a hygienic hot wash leading to 99.9 % germ removal. Featuring both front and back panels, the latest models sport an elegant and durable design featuring soft closures and exciting colours available across 6.5kg to 8kg capacities.

Speaking about the launch, Mr. Harshal Soman, Head – Home Appliance Business, Panasonic India said, “The pandemic has changed consumer preferences. Today, consumers are seeking value-based home appliances that help them multitask and at the same time contribute to their overall hygiene and safety. Our new range of top-load automatic washing machines, leverages Panasonic’s proprietary technologies to sanitize clothes through its in-built heater while ensuring a better energy efficiency for a 99.9% germ-free washing experience. At Panasonic, we believe in adding value to the lives of our users and thus, have introduced the entire range with 5-star rating starting from 6.5kgs to 8kgs, at the onset of the festive season. We are looking at a double-digit market share by the end of FY21.”

Extending energy and water efficiency, the new range comes equipped with in-built eco-friendly solutions like Aqua Spin Rinse, that saves upto 28% of water consumption and Econavi Technology which helps save 20% water and upto 20% electricity consumption and re-uses water upto 23% by detecting wash load volume and water temperature. Panasonic top load Washing Machines have been rated* as the “Most Preferred Washing Machines Brand” in the category in a study by Kadence International. 

Panasonic India has launched a holistic digital marketing campaign #KappdoKiImmunity to promote the new range of washing machines that are designed to offer a complete value proposition to the user ensuring proper hygiene, water and energy savings. The campaign videos can be viewed across Panasonic India handles on Youtube, Facebook and Twitter.   

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Rainbow Children’s Hospital launched “Paediatric Epilepsy Clinic” to treat epilepsy among kids on Tuesday. This will help in clustering care and services for children with Epilepsy.

Epilepsy cases in children have a wide spectrum. While some of them may not even require treatment, there are cases which respond poorly to treatment. Sometimes prolonged seizures can require ICU care also. Hence, it is important to identify the type of epilepsy and initiate appropriate treatment at the earliest. These types of dedicated centres for kids come with better experience and investigations. This will help in identifying and treating such kids more efficiently.

Some of the common reasons for epilepsy among kids are due to brain malformations, insults to the growing brain in early childhood and genetics. Epilepsy in children has unique characteristics and treatment strategies, which are different from adults. Unfortunately, many kids end up having over or under diagnosed, with inappropriate treatment and poor symptom control. The Rainbow Children’s Hospital’s “Paediatric Epilepsy Clinic” will help to appropriately diagnose and treat children with epilepsy. Dr.Prabhjot Kaur, Consultant Pediatric Neurology from RCH said that Epilepsy was treatable in 70-80 pc of children with medicines alone. “What is required is an awareness of the broad spectrum and unusual manifestations of epilepsy in children so that we can effectively treat them to provide the best outcomes; and this is what we will strive to do at Pediatric Epilepsy clinic at RCH,” she added.

Speaking to the media, Rainbow Children’s Hospital vice-president and Bengaluru cluster chief Mr Neeraj Lal said, “Children are less likely to experience symptoms related to seizure. Epilepsy clinic will help to diagnose the disease among children on time and our dedicated team will help to start the treatment accordingly.

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Bengaluru, 19.08.2020: 150 years C. Krishniah Chetty Group Of Jewellers today have launched a limited edition of ‘Vinayati Ganapathi’ for the auspicious occasion of Ganesh Chaturthi to help save the world through this current pandemic.

Sri Vinayati Ganapathi is an auspicious & very powerful form combined of Goddess Lalithamba and Lord Ganapathi, the body is in goddess Lalithambika form and the head is the Ganesha form. This incomparable combination is revered for fulfilment of both materialistic & spiritual desires. But such desires shall be a desire for the good of all. Praying to this form of Goddess Vinayati Ganapathi is regarded as the ultimate step in Sri Vidya sadhana or learning & in mediation.

C. Krishniah Chetty Group hand-crafts, with a devotion to the art of silversmithing, a small collection made with 999 Silver, Gold & a Ruby on the crown. Each piece of art is a collectable & one that will add a charm into your home or office and indeed life.

VINAYATI GANAPATHI WITH A GORGEOUS LALITHAMBA BODY AND THE GANAPATHI HEAD IS DEPICTED WITH 6 PAIRS OF PROTECTIVE HANDS HOLDING:

ABHAYA MUDRAA – hand gesture symbol for saying “I am here to safeguard you” holding a set of prayer beads used to count the number of chanting by moving the mala in a forward circular motion. POMOGRANATEA – symbol of fertility associated with the goddess of Earth-Bhudevi. MACE – in the hand of Vinayati Ganapathi signifies the sins of our past to be chased away. TRIDENT – To signify that divinity is above all the three states – waking, dreaming and sleeping. CHAKRA – The legendary discus with spiritual powers by which it is able to destroy anything which no other than Hari & Hara can stop. PURPLE LOTUS – Lotus symbolizes divine beauty and purity. The purple lotus flower is mystical and spiritual, signification to the Noble Path to self-awakening. ANKUSHA – The Goad or a hook like tool held in his left hand. It is used by a mahout to train and guide an elephant symbolizing that Ganesha helps us moving ahead on karmic life when we go out of right track, grow lazy or depressed. SUGAR CANE – To symbolize firmness, straight forwardness with a core of sweetness within. BLUE LOTUS –The blue lotus symbolizes wisdom and knowledge. PADDY – To symbolize the good fortune to enjoy worldly pleasures. BHAGNA DANTA – The broken tusk of Ganesha guides us to use resources available. The tusk was broken by Lord Ganesha himself to write the Mahabharata while vyasa dictated. VARADA MUDRA – hand gesture symbolizing dispensing of boons.

On the launch of the limited edition of ‘Vinayati Ganapathi’ Dr C Vinod Hayagriv, Director, C Krishniah Chetty Group said: Whether it is a boon or blessings there is no better time than now, to ask and to receive. This very special year, special in many unusual happenings around the globe, we at C Krishniah Chetty Group took all the pains to conceptualize and create this special edition in pure 999 silver, hoping that this Goddess Vinayati Ganapathi will help to give all a new awakening, a new clean world free of any negative energies. As well as to help save the world through this current COVID-19 pandemic.

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SkinKraft cracks the code to men’s skincare with their latest hyper-personal range, custom-made with curated ingredients to suit each man’s skin profile

Hyderabad, August 18, 2020: SkinKraft, India’s first customizable personal care brand approved by Dermatologists, forays into Men’s grooming market with customised men’s range in India. With this new skincare launch, the company aims to meet the increasing demand for the precise and effective skincare solutions in the men’s grooming market in India.

SkinKraft’s male grooming range has a customised skincare box which consists of a Facial Cleanser, Barrier Repair Moisturizer, and an Active each of which is customised for the individual’s unique skin profile. The products are free of Parabens, SLS, SLES, and 24 other harmful chemicals which will make this range an ideal fit for any man based on his skin type.

Speaking on SkinKraft’s entry into the male grooming market, Chaitanya Nallan, Co-Founder & CEO of SkinKraft said, “Premium quality skincare with respect to customised solutions is non-existent in India. We have noticed that a lot of men are trying, buying and using the products on a recurring basis without enough prior knowledge. A man’s skin is different from a woman’s in several aspects, for instance, men in general have higher oil production levels, have larger pores, etc. This is when we decided to invest hours of research and launch a specific range for men, to cater to their unique skin type and nature, different from a that of a woman’s.”

Chaitanya further added, “SkinKraft’s Men’s Skincare range is a customised regimen that is based on the users’ concerns. A Skin ID^TM Quiz filled out by the user gives us all the relevant information, about their environment, lifestyle, geographic location, and skin characteristics, which help us create an accurate picture of what their concerns are and what are the best suited ingredients for them. Hence, we believe that this range will be an optimal choice for any man looking for the best skincare solution in today’s tech-forward world of hyper-personalisation.”

According to a report released by Neilsen, 177 new brands in the male grooming segment variants were launched in April 18 to March 19. While they cater to men’s requirements specifically, we believe that even with men, every skin requirement is unique. Based on their lifestyle, skin concerns and locational whereabouts, their needs change and this is where we saw an opportunity for SkinKraft to step in to make a difference.

SkinKraft, launched in 2018, is India’s first skin care product to use customer data for a holistic skin assessment. Based on this assessment and dermatological research, SkinKraft provides its users with highly customised solutions that address their specific requirements, based on their Skin ID or type. The ingredients and formulations are clinically tested for safety and efficacy, designed to address daily damage and any other damage by chemical processes. SkinKraft products are free of toxic ingredients like parabens, SLS and SLES, and are cruelty free.

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Introduces new Work-From-Home & Dining Ecosystems

Mumbai, 18 Aug, 2020: Script, a premium furniture brand by Godrej & Boyce has announced the launch of its contactless shopping feature. Script storeswill be live on WhatsApp to offer its vast range of premium furniture, accessories and virtual store tours. The WhatsApp stores will facilitate consumers to browse and purchaseall product offerings safely and conveniently from the comforts of their home. Consumers will be able to browse e-catalogues, discounts, get virtual product demos and instant responses to FAQs.

It also announced the launch of Float & Ridge Ecosystem. With the design philosophy of stimulating spaces empowering fluid, intuitive and inspirational lifestyle, the ecosystems bring together a set of new décor configurations that enable the consumer to conceive an energetic environment that accentuates the desired experience.

As people are spending most of the time indoors, there is a rising relevance to reimagine the spaces that enable a fluid, comfortable and unbound way of living.Research by Script indicated consumers prefer a comfortable ergonomic setup to help their children study effectively. Some also preferred home-office which at present has  become an essential space. The research also  indicated dining space is a convenient spot for homemakers for multiple activities and tasks as it is most centrally located space at home.  The dining table is used not just for bonding over food but also used by children to study especially when parents get involved since facing each other helps in building a connection. These trends are driving the demand for multifunctional furniture that aids work-from-home and many other tasks.

The Float Ecosystem is a collection of seven elements – the study desk, side unit, drawer unit, wall storage, wall shelf, and big or small basket. The floating storage creates a clutter free work area to immerse on the task at hand.

The Ridge Ecosystem consists a robust 8-seater dining table, four storages and two wall-mounted shelves. The products follow a similar design and visual language to create a coherent and coordinated space. It is inspired by the interplay of vertical planes and shadows cast by the tropical sun.

Delighted with the launch Rajat Mathur, Business Head, Script by Godrej and Boycesaid, “The relevance of nesting has increased in the past few monthsthus triggering the demand for study tables, chairs, soft furnishings and utility-based home accessories. Our research indicates dining and study spaces are the 2 core areas actively used by consumers for multiple activities. Float and Ridge Ecosystems is designed keeping in mind these consumer trends and behaviours. These Ecosystems will enable the consumer to invent fresh ways of finding joy at home and experience a fluid or unbound lifestyle. Through the newly launched WhatsApp store feature, we wish to offer our consumers a safe and convenient way to connect with us.”

Driven by aesthetics and intelligent designs, Script offers a unique perspective on furniture and accessory designs. Consumers can select individual elements to create a space according their need and convenience or shop for the entire Ecosystem. These products are available at all Script stores in Delhi, Bengaluru and Mumbai. Orders can also be placed online on the website – https://www.scriptonline.com/

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