Category: launch

WayCool Makes Its Debut Farmers can use the Ai-powered Outgrow app.

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WayCool Launches Ai powered Outgrow app for Farmers

• A comprehensive and personalized solutions platform, available in 6 languages
• Tamil/ Kannada/ Telugu /Hindi/ Marathi & English
• Key utilities featured are Mandi prices, Automated Soil Labs, Crop health
• App to be made available Free of cost to Farmers
• Aims to enable small, medium and marginalized farmers to increase their income and profitability through using Artificial Intelligence, advanced analytics, and encourage natural farming

Bangalore , March 04, 2022: WayCool Foods, India’s fastest growing Agri-commerce company, today launched its next-gen Ai powered ‘Outgrow App’. The App will provide comprehensive advisory and personalized solutions in Tamil, Kannada, Telugu, Hindi, Marathi, and English languages. With the Outgrow App, WayCool aims to assist small, medium, and marginalized farmers to increase their income and profitability. The app during its launch phase will support farmers based in Tamil Nadu, Karnataka, Maharashtra, Andhra Pradesh & Telangana offering a boutique of services, Mandi prices, Automated Soil Testing facilities, Crop Health.

Outgrow-WayCool’s flagship agriculture extension program has been assisting farmers on ground for over 3 years now. Farmers associated with Outgrow program, have witnessed a 20% – 40% increase in their income. As the company scales this model through tech, it is aiming to impact the lives of over 5 million farmers. Through this next gen Outgrow App, WayCool is bringing the best of agricultural practices and its learning in an intuitive and easy manner for farmers to consume at a touch of a button.

Mr. Sendhil Kumar, Head Farmer Engagement & Outgrow, WayCool Foods said. “Today, a farmer depends on multiple platforms and at times is overexposed to unsolicited advisory sources. We are bringing all basic Farm inputs under one roof, backing it up with scientific tools, and in their own language. Outgrow App is a go-to-platform for real-time Mandi prices, crop health, automated soil testing, and holistic farm advisory on fingertips. We are also planning to add financial assistance services, farm inputs, procurement services to the app in subsequent phases. Farmers can download the Outgrow APP for free from google play store”.

Mr. Karthik Jayaraman,  Managing Director, WayCool Foods

Elaborating on the launch, Mr. Karthik Jayaraman, Managing Director, WayCool Foods said, “This is a major step towards our mission to build the World’s most comprehensive tech stack in the food economy. We have built a strong network of 85000+ farmers, and over three years we demonstrated to a lot of farmers on how they can increase their income and profitability through natural farming and regenerative agricultural practices. As an impact organization, we strongly focus on increasing rural income. Food Supply Chain starts with farmers, and hence they are the most important stakeholders in the ecosystem. We will keep pushing boundaries when it comes to deploying deep tech and analytics to empower small and medium farmers who are deprived of access to the latest tech. Outgrow App will lessen the digital divide that exists today”.

Salient Features of the Outgrow APP

Easy and Multilingual: Outgrow App has enhanced User Interface and User experience-rich text and easy to understand infographics. This will make farmers engage with the app in a better way. The App is also available in 6 languages namely English, Hindi, Tamil, Telugu, Kannada, and Marathi. It enables small and medium-scale farmers to avail information and services much easier. Farmers can read and interact with the app in their own mother tongue.

Real-Time Mandi Prices: This is a unique feature where Mandi prices are updated on the APP on real time basis. A team of over 100 is deputed on-ground to update prices from respective Mandis. This enables farmers to have mandi prices handy and helps them in planning the sale of their produce. Outgrow app has intuitive graphs that can help farmers to understand the fluctuations in prices, and track trends.

Crop Health: Pest, and Disease Management: Outgrow is now much wiser in identifying the pest and diseases and suggesting precautions and cures for wide varieties of crops using artificial intelligence. The APP is equipped with 500+ pest and disease prevention and cure information, which enables farmers to understand the pest/disease and take appropriate action. Farmer can also avail detailed crop information of around 100+ crops. This feature enables information and guidance from soil preparation to harvesting.

Automated Soil Test: Now, farmers don’t have to wait for weeks and queue up at soil testing labs. The Outgrow app provides farmers with access to automated soil testing labs from any part of the country. Once the test is booked on the APP, the GPS enabled system will show them the nearest lab location. The farmer just needs to send the sample to the nearest lab, and the report will be sent directly on farmers mobile App.

Chatbot with an expert: Farmers can avail instant assistance for Agronomists. They can get advisory through IVR (Interactive voice response), Text Chat and, Voice Chat in 6 languages. These options will ease farmers connection to the Agri experts and interact in their mother tongue.

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OnePlus is set to launch the largest OnePlus Experience Store globally in IndiaLocated in Bengaluru, the new store named “OnePlus Boulevard” spans over 39,000 sq. ft.

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The virtual launch of the OnePlus Boulevard is set to offer an extensive tour of the store

Bengaluru, 24 February 2022: OnePlus, the global technology brand, is set to unveil its largest ever OnePlus Experience store globally in Bengaluru, India, today. The all-new store, called the “OnePlus Boulevard” will serve as a landmark venue for its India community to gain global premium user experience, while personally connecting with the brand. The virtual launch today will include an extensive digital tour of the state-of-the-art establishment, giving viewers and the OnePlus community members the valuable opportunity to virtually experience the massive retail space.

After setting the precedent with its landmark OnePlus Nizam Palace Store launch in Hyderabad, the brand is set to create yet another new milestone for its thriving community in the country. Located on the iconic Brigade Road, the store architecture is inclusive of green areas and allows natural light to pour in. This makes the in-store experience like a walk in a park, while serving as a boulevard of OnePlus technology offerings.

The distinctively designed store uses a five-sense omni-directional design approach. The design concept is aimed towards providing customers with a holistic, premium offline experience to interact closely with the brand’s offerings. The store also has a lot of natural and earthy elements giving the space a lot of warmth and elegance. Some of these design elements include the terracotta material finish for the walls which is known to give an earthy touch to the space, ample natural light as well as green spaces around the store. The store also houses several clay and ceramic art works sourced from artists across India
The OnePlus Boulevard is built to serve as a special hub for its community to experience the brand’s innovative technology, interact with like-minded community members and spend quality time at the new store. The store includes a dedicated community zone comprising of a community lounge, gaming zone as well as an auditorium to host events. The OnePlus Boulevard also features the signature coffee experience zone, a special unboxing zone as well as a dedicated customer service center.

Addressing the launch of the new OnePlus Boulevard, Navnit Nakra, India CEO and Head of India Region, OnePlus India, shared “Right from the start of our India journey in 2014, our community in India has always received our products very positively. The India community has played a significant role in our brand’s growth and continues to do so. Owing to this, we believe that India region would make for the perfect venue to house our largest OnePlus Experience Store, called the “OnePlus Boulevard.” This is also a testament towards our commitment to provide our community with the best user experience across all offerings of our brand.
The OnePlus Boulevard will not only serve as a landmark retail space but will also be a dedicated community hub for our community members and customers to connect with the brand directly and cultivate a deeper bond. OnePlus’ journey in India began right here, in our country’s biggest tech hub, Bengaluru. And we are excited to bring our largest OnePlus Experience Store in the world to our India community here,” added Navnit Nakra, OnePlus India CEO and Head of India region.
The new OnePlus Experience Store is a part of the brand’s ongoing endeavor to enhance its offline presence using an omni-channel strategy and provide more retail touchpoints for consumers to interact with the brand on a more intimate level. In 2020, OnePlus announced an investment of INR 100 crore towards offline expansion in India. In line with this, OnePlus has rapidly scaled its offline retail operations over the years, and looks to operate 15,000+ offline stores, including partnered stores, by end of the year.

The OnePlus Boulevard will offer customers all the latest OnePlus products including the newly launched OnePlus Nord CE 2 thereby bringing the brand closer to its diverse user community.
OnePlus prioritizes the safety of its staff and consumers. To comply with government guidelines, OnePlus has implemented essential safety and hygiene measures in its offline stores. These health safety precautions include complete cleaning of store premises, social distancing, frequent temperature checks, and usage of masks.
The virtual launch of the OnePlus Boulevard is set to happen today at 7 PM IST. As part of the launch, the brand is offering an exciting avatar activity to viewers wherein viewers can enter a virtual playground in an avatar form. The more avatar players enter the virtual playground, the more the OnePlus store gets unveiled as part of the virtual launch.

Click here to watch the virtual launch. For the Boulevard store images, please click here

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Bangalore’s First Interactive Concept store for Hearing Impairment

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‘Brilliant Sound Galaxy (BSG)’ opens in Bangalore

The store at Koramagala in Bangalore was inaugurated by Iconic Bollywood Singer and Signia Cause Ambassador Mr. Sudesh Bhosle and Syed Kirmani Indian cricketer along with Mr. Avinash Pawar, CEO & Managing Director, Sivantos India Pvt. Ltd.

Thursday, February 24, 2022; Bangalore; India: Signia, a leader in the hearing aid industry, today announced the launch of ‘Brilliant Sound Galaxy (BSG)’, the first store of its kind in Bangalore, where consumers can self-discover aspects of hearing, self-screen their hearing, experience hearing live with hearing aids and take an informed decision to enhance their hearing journey. As per WHO estimates in India, there are approximately 63 million people, who are suffering from Significant Auditory Impairment; this places the estimated prevalence at 6.3% in the Indian population.
The store was inaugurated by Iconic Bollywood Singer and Signia Cause Ambassador Mr. Sudesh Bhosle and Syed Kirmani Indian cricketer along with Mr. Avinash Pawar, CEO & Managing Director, Sivantos India Pvt. Ltd. The Brilliant Sound Galaxy is an interpretation of modern-day hearing care that provides complete quality hearing care solutions for hearing-impairment. BSG is a completely new interactive concept with hearing experiences, iconic innovations, products and services and expert audiological advice under one roof.
“Hearing loss is the most common sensory deficit in humans today. There is a stigma associated with hearing loss that is well known. Many factors contribute to the stigma, but perhaps the biggest one is that we don’t talk about it enough. Untreated hearing loss has social, physical and psychological consequences. With the launch of BSG, we aim to provide a youthful and inclusive experience that reframes assumptions about hearing aids and empowers consumers to take their own decision. Here, clinical services transform into an active journey that takes hearing aids beyond devices, celebrating great design.” said Mr. Pawar.
Bangalore’s first Brilliant Sound Galaxy will be operated by Aanvii Hearing Solutions Pvt. Ltd, a professionally run hearing care company established in 2014 by Mr. Vishal B. Shah. Aanvii Hearing Solutions has more than 55 centres spread across Karnataka, Tamil Nadu, Telangana, Maharashtra, Gujarat, Delhi, Chandigarh & UP. These centers are equipped with the latest state-of-the-art diagnostic facilities and cutting-edge technology to optimize and fit hearing aids for all age groups.

“Aanvii Group is the largest Signia Exclusive retail chain in India. Inaugurating the BSG center is a step forward to deliver innovative hearing solutions and our commitment towards serving the hearing-impaired population. This step will help to create awareness and reduce the stigma associated with hearing aids. Aanvii Group is also planning to expand the operations and penetrate Tier-II & III market and work towards increasing the awareness about hearing loss. At our BSG, qualified & experienced audiologists will help in investigating the problem and provide specific solutions to improve the quality of life of the consumer,” said Mr. Vishal Shah, CEO – Aanvii Hearing Solutions Pvt Ltd .

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‘Chetty’s Corner,’ a foodies heaven, is celebrating its 25th anniversary.

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New combo offers to be launched across all outlets pan-India

Bengaluru, February 22, 2022: ‘Chetty’s Corner,’ a prominent eating spot known as a foodies’ paradise,  is celebrating its silver Jubilee In Bengaluru.
Chetty’s corner founded by 1997 by brothers Anil Kumar and Vinod Kumar in Kumara Park in Seshadripuram area in Bengaluru were the first few players in the industry who began experimenting the concept food two decades back when many MNC’s and food joints were trying to venture into India.

At this juncture, Chetty’s corner ventured into new way of food serving by converting westernized dishes to Indianised dishes giving it a local touch. It gave a new menu to the foodies of Bengaluru and people of all walks of life which helped it to win the hearts and tummies of food lovers.

The menu which suited people of all types of people ad age group and traditional dishes were given a new adaptation that suit to fast food outlets, gaining popularity within few years of establishment.

Chetty’s corner became a popular name even when the fast food or eating joints were still a nascent industry. Their lip-smacing self-made delicacies across the counter tickled the people’s trast buds and transformed the ‘Videsi’ burger into a desi burger keeping the Indian culture, spices, flavor and a local touch.

It signature dishes Bun Nippat and Cheese, Bun Butter nut, Masala cold drinks, Twistato, Kodbale Masala, Moong dalMasale, Chetty’s bhel, andwhile range of sandwiches, pizza and sandwich pizza became a popular hit among the foodies.

“We started the eatery with a strong passion to serve best snacks to our customers and bring smile on their faces. Our mission to deliver high quality food and beverages quickly, affordably and conveniently in a friendly environment has made us reach this height and complete 25 years in the business. We strive to set up more outlets across the country and offer quality and affordable food to all,” said Anil.

Chetty’s corner has over 13 outlets across Pan-India including 11 in Bengaluru two in Tamil Nadu and Andhra Pradesh while two other outlets are in the making which would be launched soon. As part of its 25th year anniversary on Saturday, Chetty’s corner is offering a special menu at Rs 25 for the entire day and is also launching a new combo of Nippat Burger, Banana fries and Nanari soda at a cost of Rs 99 only.

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Akshaya Patra Launches Digital Education Program to Aid Government School Children’s Education

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*With the support of NTT Limited, the Foundation provided Android tablets pre-loaded with BYJU’s professionally curated content to 235 girls in Bengaluru.

Bengaluru, January 17, 2022:  The Akshaya Patra Foundation and NTT Limited collaborated to provide Android tablets to 235 students of Government Girls High School and Government Girls PUC in Basavangudi to mark the launch of the Foundation’s Digital Education Initiative. Akshaya Patra is implementing the initiative with the support of corporate donors and BYJU’s to bridge the digital divide and further digital inclusiveness by providing students belonging to economically weaker sections of the society access to good quality, modern education for free of cost.

The chief guest for the launch event was Sandalwood star Mr. Shine Shetty. Mr. Prasad Mokkarala, VP – Managed Services NTT; Mr. Ravi Kalghatgi, VP – Support Services NTT and Mr. Raj Kumar, DDPU, were also present on the occasion. The event was presided by Shri Naveena Neerada Dasa, Director Strategic Communications, The Akshaya Patra Foundation and MR. Sundeep Talwar, CMO – Akshaya Patra.

As a part of their CSR initiative, NTT Ltd is primarily focused on interventions in the area of Education, Health and Hygiene, Skill Development and Women Empowerment. Further to their CSR efforts, NTT is now supporting Akshaya Patra’s Digital Education Programme, which seeks to facilitate competency-based learning while focusing on inclusiveness and contributing to the Government’s vision of Digital India. Each tablet is pre-installed with BYJU’s learning application to ensure that children have access to high-quality and tech-driven learning programmes. The tablets were distributed among students of 8th to 12th standards, providing them access to JEE, NEET and Karnataka CET preparation material.

“It is an honour for me to have this opportunity to launch Akshaya Patra’s Digital Education Programme. In the post-COVID era, with everything going digital, there is a need to strengthen the digital education domain by introducing necessary interventions. Akshaya Patra has been providing its services across the country to address the issue of hunger. I am happy to see that they have now taken a step further to ensure that children are assured of quality education alongside a nutritious meal. We need more such organisations to come forward to support such a noble cause. I wish the children and Akshaya Patra the very best for their future,” said Kannada TV actor Mr Shine Shetty.

Expressing his gratitude, Mr Sundeep Talwar, CMO, The Akshaya Patra Foundation said, “Our vision that ‘No child in India shall be deprived of education because of hunger,’ is in direct alignment with our conviction that education is the only way to nurture a happy future of this country. We firmly believe that no child should remain uneducated due to the lack of access to the Internet or the right technology. We are immensely grateful to NTT Ltd for supporting our ‘Digital Education Programme.’ Their support enables us to do more and bring about significant change in the lives of the children. We hope this collaboration will continue on this path for many more years to come.”

“A fundamental right of every child is to get ‘Quality Education’, irrespective of their socio-economic backgrounds. We firmly believe that digital inclusiveness can help in creating a world where children from economically weaker sections do not have to forfeit opportunities because of affordability or accessibility issues.  The cornerstone of our philosophy is centred around bringing a tangible impact to our existing education ecosystem, and we are honoured to have partnered with The Akshaya Patra Foundation and strengthen our social impact initiative,” said the Vice-Presidents of NTT Ltd.

Akshaya Patra also aims to support aspiring senior secondary students who want to appear for competitive entrance exams in the field of engineering and medicine. It is working with teachers to support these students in the delivery of well-researched academic content. As part of this initiative, selected students will receive internet connectivity for two years to support their learning.

The digital academic content from BYJU’s will focus on helping students from class 9 to 12 by providing them access to study material for subjects such as mathematics, physics, chemistry, biology, social science and commerce. It will also provide them access to study material for the preparation of competitive exams such as the NEET, JEE and Karnataka CET.

The content will be made available in all vernacular languages, in a way to focus on ICSE and CBSE boards, along with other state boards, including Gujarat, Karnataka, Andhra Pradesh, Kerala, Maharashtra, Tamil Nadu, Punjab, Telangana and West Bengal.

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